Senior Digital Marketing Strategist

13 hours ago


Manila, National Capital Region, Philippines Connext Global Solutions Inc Full time $60,000 - $80,000 per year

Connext is a dedicated team of business process outsourcing experts and innovators, with experience in supporting world-class companies in Title and Escrow, Healthcare, Produce Distribution, Retail and Fashion, Design Consulting, and Finance.

We are currently looking for a Senior Digital Marketing Strategist who will be working with Connext's Client in the United States of America.

What's in it for you?

  • Competitive compensation
  • Perfect Attendance Bonus
  • Life insurance
  • HMO Insurance
  • Great company culture
  • 25% Night Differential
  • Annual Increase
  • Work from Home

What is the job?

The Senior Digital Marketing Strategist is responsible for optimizing the university's online presence via search engine optimization (SEO), pay-per-click (PPC) campaign management, performance tracking, and website content development.

Responsibilities:


• Plan and optimize paid campaigns (Google Ads, Meta); set up and troubleshoot conversion tracking with IT

• Lead SEO strategy and implementation; align site structure with SEO/PPC best practices

• Monitor analytics (GA4, Google Analytics, GTM) and report performance; drive data-based improvements

• Create/update website content, landing pages, and lead forms aligned to campaign goals and SEO

• Liaise with academic/administrative units, IT, and vendors/agencies; implement recommendations

• Improve UX and support launches and integrated brand campaigns; contribute ad and social content ideas

Qualifications:


• Minimum of five (5) to seven (7) years of digital marketing experience, including paid campaign execution, SEO, and analytics.

• Runs campaigns in Google Ads/Meta Ads; tracks with GA4 and GTM

• Uses Moz/SEMrush/Ahrefs for keywords, monitoring, and optimization

• Manages content in CMS platforms (publish, update, maintain)

• Troubleshoots basic web issues using HTML/CSS

• Communicates clearly in English; collaborates and presents ideas



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