
Assistant Portfolio and Category Manager
5 days ago
Category Lead plays a critical and important role in the day-to-day operational support of the Portfolio Management Team. This position is responsible for handling decisions and strategies for the assigned category. The Category Lead supports the Group Category Manager in handling supplier negotiations, volume, value, gross profit, forecast, strategic plans and programs of the assigned category.
Summary of Responsibilities
Primary Functions- Planning and Goal Setting. Creating action-oriented long range and short range plans that turn strategy into action
- Ensures Delivery of Volume and Sales Objectives for the Categories handled
- Establishes category strategies (program objectives, volume and revenue projections, trade spend/budget requirements, etc.) to capitalize on identified opportunities and achieve sales deliverables
- Leads supplier negotiations and the development of promo and merchandising plans for the category
- Develops and deploys sales materials in line with category strategies working with Marketing and Retail promotions unit
- Reviews and conducts regular cadence meetings across category functions to discuss category scorecards, canvass drives and provide directions to improve performance
- Performs detailed analysis and conducts regular reviews of trends and progress of brand shares, category sales, promotion evaluation & volume performance per category / channel
- Maps and tracks competitive landscape
- Leads sales forecasting by category, by brand, by SKU
- Points of contact for the short-term 3-month forecast achievement of new product launches for the category
- Leads monthly Promo Planning Meeting with Sales and with Marketing and S&OP team as a critical process in the forecasting cycle
- Undertakes systematic and regular trade visits (minimum of 6 working days per month) to check execution and document results, identifying gaps and opportunities
- Works with product sourcing team to evaluate new product launches and development of Housebrand SKUs
- Organization and People Development. Developing the right organization to support goals; developing talents and fostering collaboration
- Leads and develops the Category Manager / Leads and Analysts in all executional aspects of daily operations
Achievement of Key Result Areas for assigned categories:
- Revenue
- Gross Margin
- Distribution
- Forecast Accuracy
- Overall inventory health of key categories – working with inventory planning
- NPI speed of introduction
- Service metrics - serve rate
- Category Sales and Category Initiatives Update vs Plans
A. Education & Experience
Educational Attainment
- Bachelor's degree from four-year college or university in any medical, marketing, or business related course
Experience
- Minimum 3-5 years experience in trade marketing, category management / buyer with preferred experience in FMCG sales, retail, pharmacies, or pharmaceutical companies
- Strong communication skills both written and oral, with ability to switch between technical speak and business language
- Good business acumen and effective analytical / problem-solving skills
- Ability to work as part of a team
- Computer literate with Advanced Microsoft Excel skills
- Strategic and able to work with minimal supervision
- Preferably with pharmaceutical product knowledge
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