
Social Media Specialist
3 weeks ago
We're seeking a compassionate and creative Social Media Specialist & Administrative Support to help connect with families, recruit outstanding caregivers, and share their mission of providing quality in-home senior care. This role blends digital marketing expertise with strong organizational abilities, supporting both external communications and internal operations.
Location and environmentLocation: Must be in Colombia - Remote.
Environment: Colombian and International Teams.
Language and scheduleLanguage: Advanced English (B2/C1+).
Timezone: Monday to Friday - 8:00 am - 5:00 pm - Follows Colombian Holidays.
Term: Non-fixed Term Contract.
ExperienceExperience: 2+ years of experience in social media management, administrative support, or similar hybrid roles.
Qualifications- Bachelor's degree in Marketing, Communications, Business Administration, or related field preferred.
- 2+ years of experience in social media management, administrative support, or similar hybrid role.
- Proven ability to create engaging social media content and grow online communities.
- Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Excellent written and verbal communication skills with strong attention to detail.
- Proficiency in Microsoft Office Suite and/or Google Workspace.
- Experience supporting HR processes or caregiver recruitment is a plus.
- Ability to work independently in a remote environment while collaborating effectively with a team.
- Commitment to professionalism, confidentiality, and fostering relationships that reflect Visiting Angels' values of dignity, respect, and compassion.
- Develop, schedule, and post meaningful, brand-aligned content across Facebook, Instagram, LinkedIn, and other platforms.
- Coordinate with the PPC partner to ensure paid campaigns support both client outreach and caregiver recruitment goals.
- Respond promptly and professionally to messages, comments, and inquiries on social platforms.
- Maintain a content calendar that aligns with seasonal campaigns, caregiver recognition programs, and community events.
- Track and analyze social media performance metrics, sharing insights with leadership.
- Create and curate engaging stories, caregiver spotlights, educational articles, and short videos.
- Partner with internal teams to ensure messaging is consistent with the brand's voice and mission.
- Review and organize the Director's email inbox, prioritize messages, and flag items requiring action.
- Assist with caregiver recruitment processes, including job postings, interview scheduling, and onboarding coordination.
- Maintain caregiver and client records with accuracy and confidentiality.
- Support HR with caregiver appreciation initiatives, training schedules, and compliance documentation.
- Track project timelines and deliverables to ensure initiatives are completed on time.
- Coordinate meetings, prepare agendas, take minutes, and follow up on action items.
- Prepare reports, presentations, and other key documents to support office operations.
- Seniority level: Entry level
- Employment type: Full-time
- Job function: Marketing and Sales
- Industries: Outsourcing and Offshoring Consulting
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