Product Marketing Manager

SAVii is looking for a Product Marketing Manager to lead go-to-market efforts and drive adoption of our financial wellness solutions. This role is key to bridging the gap between product, marketing, success, risk and sales — ensuring our offerings are positioned effectively, launched successfully, and communicated clearly to the right audiences.

About SAVii
At SAVii, we’re on a mission to revolutionize the employee wellness landscape. Since our founding in 2017 as SAVii PH, we’ve been changing the way employee benefits work by providing 360° salary-linked wellness services in emerging markets like the Philippines and India. Our platform empowers HR leaders to support their teams’ financial wellness, both personally and professionally. As the leaders in the Philippines, we’re now expanding, and we’re looking for passionate individuals to join us

Our Culture: Empowering You to Thrive
At SAVii, people are at the heart of everything we do. We believe in the power of individuality and the strength of a team that values each person's unique perspective. As a remote-first organization, we trust you to work where you’re most productive and happiest. We’re all about flexibility and work-life harmony, so you can focus on what matters most, whether that’s your career growth or personal well-being.

Job Purpose
We are looking for a Product Marketing Manager to lead go-to-market efforts and drive adoption of our financial wellness solutions.

Your Impact: What You’ll Do

• Market Intelligence & Insight Gathering
• Conduct customer interviews, surveys, and voice-of-customer (VoC) programs
• Analyze competitors, emerging trends, and category dynamics
• Collaborate with Product and Sales to collect feedback from deals won/lost
• Map customer segments, pain points and unmet needs
• Opportunity Assessment & Product Validation
• Assess market demand and commercial potential of product ideas
• Size the market (TAM/SAM/SOM) and evaluate revenue potential
• Clarify product value proposition, product goal and business benefits
• Support Product in establishing roadmap for this product
• Test early messaging or prototypes with potential users
• Go-to-Market Planning
• Define product positioning and messaging framework
• Define pricing and packaging in partnership with Portfolio, Product, Marketing, Sales
• Oversee the product buying journey (from campaign to notifications)
• Build Product’s GTM strategy covering B2B distribution and B2C adoption
• Support marketing in creating core product assets: value proposition, pitch decks, website copy, FAQs
• Support Marketing & Growth in defining multi-channel campaign strategy
• Train internal teams on product offer, GTM and keep them up to date
• Product Launch & B2B Distribution
• Coordinate Product Launch & GTM initiatives across functions (Marketing, Sales, CS, Product)
• Train internal teams on product value, positioning, and key messaging
• Track adoption, engagement, and early feedback from users
• Improve sales enablement materials including pitch decks, product one-pagers, objection-handling guides
• Improve success enablement materials including implementation deck, product FAQs, configuration guides
• B2C Adoption & Optimization
• Support lifecycle marketing with positioning and messaging for activation, engagement, and upsell
• Analyze product adoption, engagement and satisfaction metrics
• Collect ongoing feedback from users and internal teams
• Collaborate with marketing and growth to set product adoption & retention campaign strategy
• Collaborate with Product & Portfolio to share insights and align on product offer and feature improvements
• Product Sunsetting
• Create messaging to communicate product retirement clearly and empathetically
• Work with CS and Sales to manage customer transitions
• Document lessons learned to inform future product launches or decisions

What We’re Looking For: Skills & Experience

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 6+ years of experience in product marketing, preferably in a digital-first or fintech environment
• Proven track record of launching products and driving customer adoption
• Strong storytelling and messaging skills with an eye for customer-centric communication
• Experience working cross-functionally across product, sales, and marketing
• Analytical mindset with ability to use data to inform decisions and strategies

Why Join SAVii?
When you join SAVii, you're joining a company where you matter. Your work will have a direct impact on employees' lives through financial wellness, and you’ll be part of a team that encourages personal growth and professional development. We offer flexible benefits designed to support you in both your work and personal life.

Our Commitment to Diversity & Inclusion
At SAVii, diversity and inclusion aren’t just words—they’re the foundation of everything we do. We’re proud to be an Equal Opportunity Employer, and we welcome individuals from all walks of life. We believe a mix of backgrounds, ideas, and experiences fuels innovation, and we are stronger because of it.