Email Marketing Specialist

5 days ago

San Fernando, Philippines Somewhere Full time

Email Marketing Specialist

A dynamic marketing agency specializing in helping healthcare companies expand their reach and grow their businesses. We focus on marketing services, newsletter sponsorships, and referral-based marketing campaigns. We are looking for an experienced Email Marketing Specialist to join our team, supporting both client campaigns and the internal growth of our agency.

Position Overview

The Email Marketing Specialist will create, execute, and optimize email marketing campaigns for our healthcare clients and our agency's business development. The role requires managing high-volume outreach, utilizing multiple domains, lead generation tools, and email marketing automation platforms.

Key Responsibilities

  • Design and execute email marketing campaigns for clients and internal initiatives.
  • Build scalable email campaigns (1,000+ emails/day) across multiple domains with proper email warm-up strategies.
  • Manage and optimize campaigns, focusing on metrics like open rates, click-through rates (CTR), and conversions.
  • Conduct A/B testing to improve campaign performance.
  • Utilize tools like Instantly, Zerobounce, and Clay for lead validation, list management, and email deliverability.
  • Develop lead lists using various lead-finding tools and platforms.
  • Optimize campaigns based on performance data, such as bounce rates and engagement.
  • Collaborate with the sales and marketing teams to align email strategies with broader business goals.
  • Stay updated with the latest email marketing trends and regulations (e.g., CAN-SPAM, GDPR).

Qualifications

  • Proven experience in managing email marketing campaigns, with a focus on healthcare clients.
  • Extensive experience with tools like Instantly, Zerobounce, Clay, and other email verification tools.
  • Experience in scaling campaigns across multiple domains.
  • Strong knowledge of A/B testing and email optimization techniques.
  • Proficiency in tracking and analyzing email performance metrics (open rates, CTR, bounce rates).
  • Excellent written and verbal communication skills in English.
  • Familiarity with marketing automation tools and CRM platforms is a plus.
  • Highly organized, data-driven, and detail-oriented.

Job Details

Job Title: Email Marketing Specialist
Location: Remote (Philippines)
Working hours: 9 a.m. to 5:00 p.m. PST, Monday to Friday.
Salary: $1,200 - $1,500 USD/month

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