E-commerce Officer

6 hours ago

Makati, Philippines Newtrends International Corporation Full time

Shopify Website Management Maintain, update, and optimize the company’s Shopify storefront Manage product listings, collections, banners, apps, and integrations Ensure seamless user experience and resolve technical issues when necessary Coordinate landing page creation for marketing campaigns and promotions Performance Marketing & Ad Management Set up, manage, and optimize Google Ads (Search, Display, Shopping) and Meta Ads (Facebook/Instagram) campaigns Monitor performance and conduct weekly reporting on ad spend, ROAS, CTR, conversions, and other key metrics Recommend and implement optimizations based on performance results and market trends Analytics & Insights Use Google Analytics, Shopify reports, Meta insights, and other tools to analyze customer behavior and sales funnel performance Generate weekly and monthly reports with actionable insights and business recommendations Identify growth opportunities based on traffic trends, product performance, and user journeys Support A/B testing and data-led experimentation Cross-Functional Collaboration Work closely with the Digital Marketing Manager on campaign planning and promotional calendars Collaborate with creative, content, and merchandising teams to execute e-commerce campaigns Ensure the website content, visuals, and messaging are aligned with overall brand and marketing goals #J-18808-Ljbffr

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