Digital Marketing Strategist

18 hours ago

Philippines Connext Full time

Overview

The Digital Marketing Strategist is responsible for optimizing the university’s online presence through SEO, PPC campaign management, analytics, and high-performing web content. This role collaborates with IT, external vendors, and internal marketing teams to drive lead generation, support student recruitment, and strengthen the university’s digital footprint.

You will
  • Plan, launch, and optimize paid campaigns on Google Ads & Meta
  • Track performance with GA4 & Google Tag Manager
  • Drive SEO using Moz, SEMrush, or Ahrefs for keyword research & optimization
  • Create/update landing pages, lead forms & web content in CMS
  • Collaborate with IT, vendors & academic teams
  • Recommend UX/content updates to improve engagement
You have
  • Bachelor’s in marketing, business, communications, new media, or related
  • 5–7 years in digital marketing (paid campaigns, SEO, analytics)
  • Clear English communication skills
Seniority level
  • Associate
Employment type
  • Full-time
Job function
  • Marketing
Industries
  • Human Resources Services
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