Amazon Brand Manager

2 weeks ago


Manila, National Capital Region, Philippines Full Circle Agency Full time

JOB DESCRIPTION

Department

BRAND MANAGEMENT - CLIENT SUCCESS TEAM

Job Title

CLIENT SUCCESS MANAGER

Directly Reports to:

CLIENT SUCCESS TEAM LEAD

Job Level:

MANAGER

REQUIREMENTS/QUALIFICATIONS

  1. Must have at least 2-3 years experience in the e-commerce industry, specifically Amazon, preferably as Account Manager, Category Manager, Brand Manager, Client Success Manager, or a similar client-facing role.
  2. Preferably with experience working under an agency/handling multiple clients
  3. Experience in Amazon market research, product launching, and account management is highly desirable.
  4. Has exceptional ability to think strategically and deliver these to C-level executives.
  5. Excellent verbal and written communication skills; good command of the English language is required.
  6. In-depth knowledge of Amazon is required (Seller Central/Vendor Central).
  7. Able to commit full time. This is a full-time position and requires 40 hrs/week, in CST.

ROLE RESPONSIBILITIES

Short Term Goals:

  1. Successfully drive the new product launches on Amazon, and potentially other online marketplaces
  2. Ensure effective launch plans
  3. Ensure effective keyword, competitor and pricing strategy
  4. Oversee the product catalog of multiple online Sellers - mainly Amazon This covers sales performance, advertising & marketing, keyword indexation, stock level, ratings & reviews, conversion rate, margins, and others
  5. Oversee marketing strategies to ensure account revenue growth and profitability
    1. Amazon and Walmart Advertising such as sponsored search, sponsored brands, sponsored display, Amazon DSP, and others
    2. Campaigns & Promotions such as virtual bundles, frequently bought together, coupon codes, subscribe & save, and others
  6. Quarterly initiatives that outlines account growth objectives, tactical activities, and marketing spend
  7. Collaboratively work with department heads to ensure they are supporting the account's revenue growth. This includes but not limited to the following:
    1. Supply Chain when it comes to inventory forecasting and planning
    2. Content & Branding when it comes to listing creation & optimization
    3. Operations when it comes to account and listing issues
    4. PPC Team for ad campaigns
  8. Analyze account reports and create actionable plans to ensure success of the accounts managed
  9. Submit weekly, monthly and quarterly reports to the team, Management, and clients showing account success
  10. Communicate directly to the clients for all marketing & advertising related discussion
  11. Initiate and oversee open items email for your respective client accounts on a weekly basis

Long Term Goals:

  1. Must helps clients realize value and builds brand reputation
  2. Onboards new potential clients, making them focus on what they need from the deal and how they can benefit, in the long run
  3. Retain clients by helping them identify growth opportunities and enabling them with knowledge which makes them believe in the companys value propositions
  4. Curb the client churn rates by following up with clients that do not respond
  5. Maintain empathetic relationship with clients to make clients feel they are the center of the business
  6. Must draw actionable insights from the data to maintain quality of clients experience
  7. Continuously find ways of upselling and cross selling to increase clients portfolio growth
  8. Run periodic client health checks to ensure client is happy or at least be prepared for a situation where client is unhappy
  9. Create client advocates in order to spread positive work of mouth
  10. Ensure all of clients complaint, requests or issues are addressed and communicated well through the team
  11. Must be the guide for all services that are being provided
  12. Keep abreast with Amazon, Walmart and other marketplaces trends; actively participates in community and group discussions to ensure that you and your team acquires the latest knowledge and updates
  13. Actively contribute to building department SOPs to improve efficiency and performance

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