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Customer Relationship Management Analyst
2 weeks ago
OB OVERVIEW:
The Customer Relationship Management Analyst (Officer level) is responsible for running day-to-day CRM campaigns in collaboration with different teams by segmenting our first-party data across 3 moments of truth into different customer profiles, target customer profiles with relevant and personalized communications to ensure customer retention, satisfaction, and delight.
QUALIFICATIONS:
-Candidate must possess at least a Bachelor's/College Degree in Business Studies/Administration/Management or Communication
-With 3-4 years of relevant CRM experience; experience in CRM Marketing in an online subscription business (e.g. gaming, telecommunications, entertainment or other relevant industry) is an advantage
-Knowledge and understanding of tools: SQL server, Salesforce cloud, Google Analytics, Google Tag Manager
-Has clear understanding of basic data structure and data capture processes
-Willing to report to work onsite (Ortigas, Pasig)
Seniority level- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Marketing
National Capital Region, Philippines 4 linggo nakalipas
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