Loyalty & Rewards Program Manager

2 weeks ago


Zamboanga City, Zamboanga Peninsula, Philippines Newport World Resorts Full time

Direct Marketing & CRM (Marketing & Communications)

The Loyalty & Rewards Program Manager will be responsible for creating and managing programmatic marketing offers and campaigns aimed at driving increasing revenue, customer retention and engagement.

RESPONSIBILITIES

  • Marketing Program Management Services
    • Understand casino marketing requirements and create programs to support specific player segments.
    • Oversee program implementation and monitor of program success rate.
    • Act on program review recommendations to either improve, maintain or stop if it no longer yields expected results.
    • Oversee database marketing campaign services which include but are not limited to list management, campaign creation, and campaign monitoring.
    • Manage the daily SMS calendar.
    • Ensure satisfactory internal customer experience through efficient stakeholder management.
  • Resource Management and Utilization
    • Ensure all resources allocated to casino marketing teams are maximized and pushed to the appropriate customer segment within a given period.
  • Performance Management
    • Oversee staff performance by monitoring task results and delivery.
    • Conduct regular coaching sessions and performance evaluations to ensure staff performance is managed and improved, if needed.
    • Conduct mentoring sessions to staff members to ensure capability development and support for the technical requirements of the job.
    • Facilitate consequence management opportunities for staff members who are unable to meet minimum standards and requirements of the job.
    • Enforce discipline and proper behavioral traits to subordinates, maintaining a fair, consistent, and non-prejudicial approach.

QUALIFICATIONS

  • Graduate of Bachelor's Degree in Business Administration, Commerce, or other similar courses
  • At least two (2) years of work experience related to gaming or loyalty marketing.
  • Preferably with experience in gaming marketing or database marketing from a financial institution (i.e. banks, insurance companies, etc.)
  • At least one (1) year experience handling a team
  • Good verbal and written communication skills
  • Project Management Skills
  • Problem Solving and Decision Making Skills
  • With considerable knowledge in account management and monitoring standards
  • Proficient in computer applications (Microsoft Office, Excel, GSuite, etc.)
Your application will include the following questions:

What's your expected monthly basic salary?

Newport World Resorts (NWR) is the first integrated tourism hub in the Philippines that is fast shaping up to become the most exciting destination in the country.

NWR breaks new ground in the Philippines by combining lodging brands, restaurants, gaming facilities, entertainment spots and a luxury mall in one grand destination.

Asia's newest playground is located in Newport City, a modern live-work-play community and the first tourism economic zone in the Philippines, just across Terminal 3 of the Ninoy Aquino International Airport and adjacent to the Villamor Golf Course.

It also features the upscale Newport Mall which boasts of shops and boutiques for international luxury brands, high end cinemas, dining outlets, and the Newport Performing Arts Theater, a 1,500-seat venue for local and international artists and productions.

Newport World Resorts (NWR) is the first integrated tourism hub in the Philippines that is fast shaping up to become the most exciting destination in the country.

NWR breaks new ground in the Philippines by combining lodging brands, restaurants, gaming facilities, entertainment spots and a luxury mall in one grand destination.

Asia's newest playground is located in Newport City, a modern live-work-play community and the first tourism economic zone in the Philippines, just across Terminal 3 of the Ninoy Aquino International Airport and adjacent to the Villamor Golf Course.

It also features the upscale Newport Mall which boasts of shops and boutiques for international luxury brands, high end cinemas, dining outlets, and the Newport Performing Arts Theater, a 1,500-seat venue for local and international artists and productions.

Show more

Perks and benefits

Medical

Miscellaneous allowance

Education support

Loans

Sports (e.g. Gym)

Parking

Vision

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