Marketing Specialist

2 weeks ago

Paranaque City, Calabarzon, Philippines Sun Battledore Full time

Marketing Assistants/Coordinators (Marketing & Communications)

Sun Battledore, Inc., is a leading sports retail company specializing in badminton, tennis, and basketball sportswear. With stores located in several malls across the Philippines, we are dedicated to providing high-quality products and exceptional customer service to sports enthusiasts of all levels.

Position Overview:
We are seeking a motivated and creative Marketing Officer to join our team. The Marketing Officer will play a key role in supporting the marketing efforts of our stores, as well as assisting with various store-related tasks. This position offers an exciting opportunity to contribute to the growth and success of our brand in the dynamic sports retail industry.

Key Responsibilities:

Marketing Campaign Coordination:

  • Assist in the development and execution of marketing campaigns to promote store events, product launches, and promotions.
  • Coordinate with internal teams and external vendors to ensure timely delivery of marketing materials, including signage, flyers, and digital assets.

Social Media Management:

  • Manage and maintain social media accounts for Sun Battledore mall stores, including content creation, scheduling, and community engagement.
  • Monitor social media trends and provide recommendations for optimizing social media presence and engagement.

Event Planning and Execution:

  • Assist in planning and organizing store events, including athlete appearances, product demonstrations, and community outreach initiatives.
  • Coordinate logistics, including venue selection, vendor management, and on-site coordination.
  • Collaborate with store managers to ensure consistent and visually appealing store layouts and displays.
  • Assist in implementing merchandising guidelines and promotional displays to drive sales and enhance the customer experience.

Customer Engagement and Loyalty Programs:

  • Support the development and implementation of customer engagement initiatives, including loyalty programs, email marketing campaigns, and customer feedback initiatives.
  • Monitor customer feedback channels and assist in addressing customer inquiries and concerns in a timely and professional manner.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • Prior experience in marketing, preferably in the retail or sports industry.
  • Strong organizational skills with the ability to multitask and prioritize tasks effectively.
  • Excellent written and verbal communication skills.
  • Proficiency in social media management platforms and Microsoft Office suite.
  • Enthusiasm for sports and a passion for the retail industry.
  • Familiarity in badminton brands such as Yonex and Li-Ning is an advantage.
  • Connections with badminton coaches and courts are a huge advantage.
  • Ability to work independently as well as part of a collaborative team environment.
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