Sr. Manager, Marketing

3 weeks ago

Makati City, Philippines opentext Full time

 

OPENTEXT 
OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.

 

YOUR IMPACT

With a commitment to innovation, excellence, and a dynamic work culture, we are seeking a Senior Marketing Manager to join our team and spearhead the elevation of our employer/talent branding efforts and overall company brand in the Philippines. No direct report but will collaborate across different groups and may grow in the future.

 

WHAT THE ROLE OFFERS

  • You will be responsible for initiating, planning, building, executing and reporting on a comprehensive marketing plan that leverages a combination of digital, social, owned and industry events, PR, customer success stories, partnerships and internal communications to promote our company brand.
  • You will work closely internally with the Global Marketing Teams and Philippines business stakeholders to ensure campaigns are well integrated and aligned to Philippines Strategic Priorities for Talent Brand & Communications and Industry Relations & Business Development. You will also work closely with regional demand gen marketing team to execute programs within Philippines market.
  • Develop and execute Employer Branding Strategy aligned to company’s culture, values and employee value proposition
    • Own the timely creation & execution of the country marketing plan with emphasis on building the talent/employer brand of OpenText Philippines
    • Adopt and champion the use of digital techniques and social media to drive interest and company brand recognition – a digital first mindset
    • Able to partner with Global Marketing teams and advise on strategic direction to advance OpenText’s brand position in the market
  • Integrate demand gen priorities with brand awareness campaigns to support business growth
    • Collaborate with regional demand gen team to align business priorities for local GTM
    • Adapt global demand gen assets for integrated branding, awareness and demand gen programs

 

WHAT YOU NEED TO SUCCEED

  • A minimum of 8 years of experience in a company brand marketing role with a proven track record of building and executing multi-channel campaigns that achieve target goals including talent pipeline.
  • Experience working cross-functionally across Services, Product Management, Marketing, PR, and Operations
  • Bachelor’s Degree in marketing, communications or related field is can be an advantage
  • Several skills and traits including strong oral and written communication, stakeholder persuasion, collaboration, process improvement, data analysis/usage, attention to detail, optimization, analytical, creativity and passion
  • Work in our Makati office, hybrid set up. Can work any shift most frequently around mid-shift

OpenText's efforts to build an inclusive work environment go beyond simply complying with applicable laws. Our Employment Equity and Diversity Policy provides direction on maintaining a working environment that is inclusive of everyone, regardless of culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please contact us at hr@opentext.com.

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