Talent Attraction Advisor
3 days ago
Talent Attraction Advisor
- Focus on "always on" and responsive Talent Attraction campaigns on Google, Bing, Spotify, Facebook, LinkedIn, etc.
- Research appropriate ways to boost SEO and targeting for specific regions (I.e, WeChat). Measure and report on Talent Attraction campaigns.
- Conduct Career site performance audits for both technical and content improvements; prepare and communicate audits to stakeholders in detailed reports
- Develop and execute a compelling employer branding strategy that aligns with the company's vision, mission, and values.
- Produce engaging content that highlights the company culture, values, and employee experiences.
- Laisse with the Regional teams to identify in demand positions or markets and communicate need to the Talent Attraction team.
- Update and manage the company's career page, social media profiles, and other digital platforms to represent the employer brand.
- Develop and execute comprehensive digital and social media marketing strategies to increase brand awareness, drive traffic, and generate leads that support our hiring goals.
- Track campaign performance, KPIs and conversions with the goal of driving marketing efficiencies and effectiveness with ongoing optimization
Qualifications
- Experience as a Digital Marketing Specialist or in a similar role where you were responsible for building marketing strategies across various platforms
- In-depth knowledge of digital marketing channels, tools, and techniques.
- Proficiency in SEO, PPC, and social media management
- Strong analytical skills and experience with data-driven decision-making.
- Excellent communication and interpersonal skills.
- Creative thinking and the ability to generate innovative marketing ideas.
- Familiarity with content management systems (CMS) and marketing automation tools
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