
Digital Marketing Specialist
2 days ago
Job Description
Digital Marketing Specialist (Social Media)
The Company The Nile is a leading Australian online bookseller with operations in Australia and New Zealand. We're expanding our team in the Philippines to support our growing digital marketing and e-commerce activities.
The Role: We're looking for a proactive and detail-oriented Digital Marketing Specialist (Social Media) to join our team in the Philippines. This role will support our Australian and New Zealand retail teams by executing social media campaigns and ensuring our online content is up-to-date and engaging.
Key Responsibilities: . Plan, create, and schedule social media posts across Facebook, Instagram,
TikTok and LinkedIn
. Write engaging and relevant social media captions tailored to our audience
. Coordinate social post scheduling using tools like Meta Business Suite or
Buffer
. Track performance of organic social posts and prepare weekly reports
. Merchandise the website by pinning key products in top positions of
collections
. Update website collections based on briefs (e.g. BookTok-themed collections)
. Support onsite personalization initiatives to enhance user experience
. Upload and manage website content for homepage, categories, and landing
pages
. Create and manage landing pages for authors, series, and publishers
. Coordinate closely with Australian and NZ-based retail teams to align on
campaigns
Qualifications: . At least 2 years of experience in social media management or e-commerce
marketing
. Strong writing skills with a good grasp of tone appropriate for Western markets
. Experience using social media scheduling tools
. Organized and detail-oriented with strong time management skills
. Comfortable working remotely and collaborating across time zones
. Knowledge of the Australian/NZ retail landscape is a plus but not required
Working Hours: . Philippine day shift with some flexibility to align with Australian business hours
. May require occasional early morning or evening meetings
What We Offer: . Work-from-home flexibility
. A collaborative and respectful work environment
. Opportunity to work with a growing international retail brand
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