Digital Marketing Specialist

2 days ago

Philippines REMOTE STAFF, INC. Full time $4,000 - $6,000 per year

JO 15781 | Digital Marketing Specialist

Job Status: Full-Time ( 40 hours/week)
Work Schedule: Monday to Friday 9:00 AM - 6:00PM AEST (7:00 AM-4:00 PM MNL time)

Why Choose Remote Staff?

  • 100% Work from Home. No office-based setups. Manage your time efficiently and enjoy work-life balance.
  • 17+ years in the remote work industry. We've helped more than 8K Filipinos establish virtual careers with international clients since 2007.
  • Competitive and negotiable compensation (depending on skill level & experience)
  • 100% coverage on Government Contributions Remittance* to SSS, Philhealth and Pag-ibig. Traditional employment set-ups cover only 50%, while you shoulder the other half as a salary deduction.

*Terms and conditions apply

Responsibilities
Digital Campaign Management

  • Google Ads (Search, Shopping, Display, YouTube): Plan, execute, and optimise paid campaigns, including keyword research, ad creation, A/B testing, and ROI tracking.

  • Facebook & Instagram Ads: Develop engaging organic and paid content to increase brand awareness and conversions across social platforms.

Email Marketing

  • Manage and grow the company's email marketing strategy using Klaviyo, Shopify Email, or equivalent.

  • Design automated flows (e.g., welcome series, abandoned cart, re-engagement) and targeted promotional campaigns.

  • Perform audience segmentation and analyze KPIs to drive continual improvement.

Content Creation & Branding

  • Create eye-catching promotional images and short-form videos tailored for social media, email, and website use.

  • Maintain consistent brand aesthetics and messaging across platforms.

Performance Reporting & Optimization

  • Monitor and report on campaign performance, website analytics, and audience behavior.

  • Provide actionable insights and recommendations to enhance strategy and execution.

Cross-functional Collaboration

  • Work closely with customer service and operations teams to ensure unified branding and customer experience.

  • Support administrative and ad-hoc marketing activities as needed.

Trend Monitoring

  • Stay up-to-date with industry trends, new tools, and best practices in digital marketing, e-commerce, and beauty.


Qualifications

  • 2+ years of experience in digital marketing, specifically managing Google Ads and Meta (Facebook/Instagram) campaigns.

  • Strong experience with Klaviyo or similar email marketing tools, especially automations and segmentation.

  • Proficiency with Shopify or other e-commerce platforms.

  • Graphic design and video editing proficiency using tools like Canva, Adobe Spark, or similar.

  • Excellent analytical skills, with the ability to interpret data and adjust strategies accordingly.

  • Strong written and verbal communication skills.

  • A self-starter attitude with excellent time management and ability to work independently.

  • Genuine interest in the hair and beauty industry is a big plus.


Nice To Have

  • Knowledge of SEO best practices.

  • Experience with additional marketing platforms (e.g., TikTok, Pinterest, YouTube Shorts).

  • Familiarity with influencer marketing or affiliate partnerships.

    Note: Please prepare your Government IDs (TIN, SSS, Philhealth, Pag-ibig) as part of the application and placement process. In the event of placement to a contract with a client, you will be required to submit a copy of your BIR 2303 (Certificate of Registration) as part of compliance with government regulations.

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