Marketing Officer
7 days ago
Qualifications
- Bachelor's Degree in any of the following (or related fields): Marketing, Business Administration, Communications / Advertising, Economics / Management, Real Estate Management (preferred but not required).
- Postgraduate studies (MBA, Marketing Management Certificate) – an advantage but not mandatory
- Relevant Training/Seminars on Digital Marketing, Sales Strategies, CRM tools, or Market Research is a plus
- Strong communication skills (verbal & written)
- Knowledge in digital marketing tools (Facebook Ads, Google Ads, Canva, etc.)
- Basic understanding of real estate market trends
- Good organizational & time management skills
- Creative thinker with attention to detail
- Ability to work independently and as part of a team
Responsibilities
- Assist in developing and implementing marketing plans and campaigns
- Conduct market research and competitor analysis
- Identify target markets and craft effective messaging
- Plan and execute online/offline marketing activities to drive inquiries and reservations
- Coordinate with the sales team to support promotions and events
- Maintain and update leads database
- Manage company's online presence (Facebook, Instagram, TikTok, LinkedIn, etc.)
- Create engaging content (graphics, captions, videos) aligned with company branding
- Monitor ad performance and optimize for better ROI
- Ensure consistent brand image across marketing materials
- Assist in preparing brochures, flyers, banners, and presentations
- Organize and execute marketing events, open houses, and client presentations
- Liaise with suppliers, developers, and partner organizations
- Track marketing KPIs (leads, engagement, cost per lead, conversion rate)
- Prepare weekly and monthly marketing performance report
Job Type: Full-time
Work Location: In person
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