Local Transport Marketing Expert

3 weeks ago

Metro Manila Philippines BC Marketing Concepts, Inc. Full time

Job Title: Local Transport Marketing Expert (1) Job Summary We are seeking a highly creative and experienced Local Transport Marketing Expert to develop and execute innovative marketing and advertising campaigns to promote our transport services. The successful candidate will be responsible for leading marketing initiatives, utilizing audio/visual tools to convey our brand message, ensuring compliance with local advertising procedures, and driving ridership growth. Experience in transport-related marketing is a significant plus. Responsibilities Support Transport Marketing Specialist Develop marketing and branding campaigns to publicize Davao Bus (along with Communications/Branding Specialist) Develop passenger information scheme at stops, terminals, and buses Collaborate with local stakeholders to promote Davao Bus including special advertising campaigns, public events, and collaborations/partnerships Cultivate positive client and customer relations Conduct research to develop updated strategic marketing plans Develop corporate partnerships including advertising at terminals, bus stops, etc Qualifications Bachelor's degree in Marketing, Communications, or a related field. Minimum of 10 years of experience in marketing and advertising, with a proven track record of success. Experienced in undertaking and leading marketing and advertising campaigns. Adept at using audio/visual tools to create engaging marketing content. Knowledgeable in local advertising procedures (e.g., Ad Standards Council regulations). Excellent communication, presentation, and interpersonal skills. Strong analytical and problem-solving skills. Ability to work independently and as part of a team. Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). Preferred Qualifications Experience in transport-related marketing. Project duration: 5 years Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales #J-18808-Ljbffr

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