Digital Marketing Specialist

Sustainable Benchtops, Digital Campaigns: Grow Reach That Resonates Worldwide

Turn recycled brilliance into digital dominance. This global career is more than exposure-it's your international opportunity to lead strategies that amplify sustainable design. Make your mark by building campaigns that inspire action, attract global audiences, and outshine competition. All while proving that powerful marketing can spark change, drive growth, and create a legacy beyond borders.

Job Description

Be part of our client's team as a Digital Marketing Specialist. This remote, hands-on role involves social media management, SEO, email marketing, website updates, and lead generation. You'll strengthen brand presence, nurture industry relationships, and create opportunities that drive measurable business growth and long-term success.

Job Overview

Employment type: Full-time

Shift: Day shift (8:30 am - 5:00 pm), Weekends Off

Work setup: Permanent Work From Home

Exciting Perks Await

• Competitive Salary Package
• Permanent WFH arrangement
• HMO coverage with free dependent upon regularization
• Day shift schedule
• Fixed weekends off
• Fully customized Emapta laptop with peripherals
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit )
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

The Qualifications We Seek

• Minimum of 3 years' experience in digital marketing, social media, or a related role.
• Strong knowledge of SEO, email marketing, and social media strategy.
• Proficiency in tools such as Google Analytics, Meta Business Suite, Canva/Adobe Creative Suite, Mailchimp, HubSpot, or similar CRMs.
• Excellent written and visual communication skills.
• Experience managing WordPress or similar CMS for website updates.
• Video editing expertise for short-form content (Reels, Instagram, YouTube, TikTok, etc.).
• Background in influencer marketing campaigns.
• Ability to work independently, manage multiple projects, and meet deadlines consistently.

Your Daily Tasks

Digital Marketing & Lead Generation

• Develop and execute integrated digital marketing campaigns to generate leads and support brand growth.
• Build and optimize lead generation funnels with landing pages, forms, and email automation tools.
• Manage SEO and SEM campaigns, including keyword research, backlink strategies, and performance optimization.
• Collaborate with sales to qualify, nurture, and convert leads.
• Ensure consistent brand representation across Google and social media.
• Achieve KPIs measured by leads generated, follower growth, website performance, and campaign results.

Content Creation & Social Media Management

• Write, design, and schedule engaging content for Instagram, Facebook, LinkedIn, Pinterest, TikTok, and YouTube.
• Optimize all content for SEO while aligning with brand tone and sustainability messaging.
• Plan and manage content calendars featuring product highlights, project wins, customer stories, and industry insights.

Community Engagement

• Monitor and engage with followers, influencers, and industry professionals.
• Respond promptly and professionally to comments, messages, and brand mentions.
• Cultivate strong relationships with the architecture and design community.

Email & EDM Marketing

• Create and schedule EDMs promoting installations, case studies, and company news.
• Build and segment CRM databases of architects, designers, and influencers.
• Use automation tools (e.g., Mailchimp, ActiveCampaign, Klaviyo) to manage campaigns and nurture leads.
• Design and send professional email campaigns to architects, designers, influencers, and partners.
• Highlight projects, product launches, and sustainability updates.
• Track open rates, click-through rates, and conversions, refining campaigns for improved results.
• Leverage platforms such as Mailchimp, Klaviyo, or Campaign Monitor.

Analytics & Reporting

• Track and report on key performance metrics across social media, website, SEO, and email.
• Prepare monthly reports with data trends, insights, and actionable recommendations.
• Conduct ongoing A/B testing of content, subject lines, and creative assets to optimize performance.

Trends & Competitor Monitoring

• Stay updated on digital marketing trends, platform updates, and best practices.
• Conduct competitor analysis to identify content opportunities and marketing gaps.

About the Client

In the sustainable building materials industry, our client stands as a game-changer-redefining benchtops with eco surfaces crafted from recycled glass. Since 2017, they've led the charge in silica-safe innovation, delivering designs that balance luxury and responsibility. Proudly Australian-made, their creations reflect a circular economy mindset and a flair for style. Recognized for industry-first breakthroughs and award-winning sustainability, they prove that surfaces can be both safe and stunning, leaving a lasting mark on modern design.

Welcome to Emapta Philippines

Join a team that values camaraderie, excellence, and growth. Recognized as one of the Top 20 Dream Companies of Filipinos in 2024, Emapta stands proudly alongside industry giants, offering stability and exciting career opportunities. Your career flourishes here with competitive compensation, international clients, and a work culture focused on collaboration and innovation. Work with global clients across industries, supported by a stable foundation and like-minded professionals passionate about making an impact. We empower your success with opportunities for personal and professional development in an inclusive environment. Apply now and be part of the #EmaptaEra