Digital Marketing Specialist

2 weeks ago

Manila, National Capital Region, Philippines MicroSourcing Full time ₱400,000 - ₱800,000 per year

Discover 100% YOU with MicroSourcing

Position:
Digital Marketing Specialist

Location:
Eastwood, Quezon City

Work Setup & Shift:
Hybrid | Midshift

Why join MicroSourcing?

You'll have:

  • Competitive Rewards:
    Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses.
  • A Collaborative Spirit:
    Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
  • Work-Life Harmony:
    Enjoy the balance between work and life that suits you with flexible work arrangements.
  • Career Growth:
    Take advantage of opportunities for continuous learning and career advancement.
  • Inclusive Teamwork:
    Be part of a team that celebrates diversity and fosters an inclusive culture.

Your role

As a
Digital Marketing Specialist,
you will:

Support the global marketing team. The role's primary focus is on email marketing management using HubSpot, where you will plan, build, and deliver campaigns to support subscription growth and brand engagement.

Your key duties include:

  • Developing and managing audience segmentation strategies.
  • Creating automated workflows to guide contacts through tailored journeys.
  • Optimizing email lists to ensure high deliverability and engagement.
  • Analyzing campaign performance and providing insights.
  • Testing new approaches for audience acquisition and retention.
  • Collaborating with other teams to align email strategy with business objectives.

In addition, you will be responsible for managing ongoing social media campaigns, particularly on LinkedIn, and handling general marketing administration tasks. This includes maintaining campaign trackers and schedules, as well as supporting the team with research and database updates.

What You Need:

Non-negotiables:

  • HubSpot Proficiency:
    You must have working knowledge and experience using HubSpot.
  • Digital Marketing Knowledge:
    An understanding of digital marketing campaigns and their associated metrics is required.
  • Education:
    A degree in marketing or an equivalent qualification is beneficial, though not essential.
  • Organizational Skills:
    Excellent organizational skills are necessary to manage multiple projects and meet deadlines.
  • Communication Skills:
    You need exceptional verbal and written communication skills to collaborate effectively with other teams.

About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.

Our commitment to 100% YOU

MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives and making room for opportunities for each individual to thrive.

At MicroSourcing, equality is not merely a slogan – it's our commitment. Our way of life. Here, we don't just accept your unique, authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth.

Join us in celebrating YOU and your 100%

For more information, visit

*Terms & conditions apply

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