Marketing Technology Consulting Senior Manager

1 day ago

Taguig, National Capital Region, Philippines BRISolutions Full time $90,000 - $120,000 per year

CAREER OPPORTUNITY: MARKETING TECHNOLOGY CONSULTING SENIOR MANAGER

Location: Taguig, Metro Manila

Job Qualifications:

  • More than 12 years work experience in digital marketing/advertising platforms across industries such as E-Commerce, CPG, Telecom, Healthcare, and Financial Services.

  • MBA from a tier 1 or tier 2 institute

  • At least 6-7 years of hands-on functional consulting experience preferably in Adobe marketing processes, campaign lifecycles, and integration with other MarTech platforms implementation with deep functional, industry and client facing experience

  • Must Have Skills: Proficiency in MarTech/AdTech Transformation, MarTech Assessments, Adobe Experience Cloud, Salesforce Marketing Cloud, and Google Marketing Platform.

  • Strong knowledge of marketing technologies, including data, content, marketing automation, campaign performance management, personalization, and analytics.

  • Deliver and execute on functional and technical design solutions, customizing where required, using Salesforce Marketing Cloud, Adobe Experience Cloud, or Google Marketing Platform.

  • Preferable: Experience working with Ads Data Hub, ad platforms, and their APIs (e.g., Google API, Facebook Conversion API).

  • Hands-on experience with MarTech/AdTech tools such as Adobe Campaign, Marketo, Adobe Experience Cloud, Pega Decisioning, SFMC, tag management platforms (GTM, Launch, Tealium), DMPs, and cloud computing platforms.

  • Good to Have Skills: Experience with Firebase, AppsFlyer, ad serving tools, programmatic channels, campaign tracking and attribution tools, and Ads Data Hub.

  • Knowledge of website/app and marketing analytics tools like Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, and Firebase.

Job Descriptions:

  • Conduct MarTech/AdTech capability assessments and provide recommendations on optimizing stacks and developing use cases to improve utilization.

  • Plan and design MarTech and AdTech solution architecture, vision, and roadmaps for clients.

  • Gather business requirements and design processes and solutions for implementing marketing and advertising tools.

  • Conduct vendor assessments and research new MarTech/AdTech systems and suppliers.

  • Partner with technology solution providers and marketing agencies to deliver tailored solutions.

  • Work with technology teams to orchestrate and implement integrations between tools/platforms, including API-based integrations.

  • Stay updated on the latest changes in the MarTech and AdTech landscape.

  • Understand and convey the impact of regulations like CCPA and GDPR on marketing channels.

  • Mobilize and organize across multiple stakeholders and projects with strong project management skills.

  • Develop and manage a team of digital marketing platform specialists, including hiring, training, and work allocation.

  • Drive business development efforts and thought leadership in the digital marketing platform space.

#MarTech #Taguig #AdTech #MarTechAssessment #AdobeExperienceCloud #AdobeCampaign #SalesforcemarketingCloud #MBA #GoogleMarketingPlatform

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