Brand Admin Assistant

2 weeks ago

Mandaluyong City, National Capital Region, Philippines GRAND ALPHATECH INTERNATIONAL CORPORATION Full time ₱180,000 - ₱300,000 per year

Job Description:

I. Market Analysis

  • Gathers market and category insights and be able to translate in well thought of campaign.
  • Provides sound analysis from the insights gathered to better understand market trends and dynamics.
  • Spearheads market research with the help of third party agency based on the need of the brand.

II Brand Strategic Planning

  • Establishes brand equity and DNA of the assigned product and clearly spell out unique value proposition.
  • Prepares annual marketing strategies and seasonal tactical programs based on growth opportunity within and outside category.
  • Regularly monitors market trends, competitors' activities, launches and performance and be able propose action plans at a regular pace.

III. Project Management

  • Coordinates with advertising, digital, below the line and other related agencies to execute plans and programs timely and efficiently.
  • Strictly monitor execution of the assigned agency to ensure the achievement of set KPIs.
  • Evaluate the efficacy of marketing initiatives in relation to business and brand overall objectives.

IV . Cross-functional Coordination

  • Closely work with sales and trade marketing department in order to improve brand image in store level and gather shopper insights.
  • Coordinates with other internal departments in line with the need of the assigned brand.

Qualifications:

  • Must be a graduate of Bachelor's degree in Business, Marketing, Advertising or any business related courses.
  • At least 2 years of experience in related field is required or FMCG exposure is an edge for this position.

Job Type: Full-time

Pay: Php18, Php20,000.00 per month

Ability to commute/relocate:

  • Mandaluyong: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelor's (Preferred)

Experience:

  • Administrative Assistant: 1 year (Required)
  • FMCG: 1 year (Preferred)

Work Location: In person

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