Social Media Specialist

7 hours ago


Quezon City, National Capital Region, Philippines MULTILINE STRUCTURES CORPORATION Full time ₱336,000 - ₱480,000 per year

Core Purpose of the Role

To plan, create, publish, monitor, and optimize content across all social media platforms to increase brand awareness, generate leads, support sales, and protect brand reputation.

Key Responsibilities

A. Content Creation & Publishing

· Create daily/weekly posts for FB, IG, TikTok, YouTube Shorts, LinkedIn

· Produce short-form videos (15–60 sec), carousels, infographics

· Write captions aligned with brand voice and advertising strategy

· Coordinate with copywriters, graphic artists, and product managers

B. Community Management

· Respond to comments, inquiries, and messages

· Engage with followers, architects, pensioners, dealers, builders, etc.

· Escalate complaints to Customer Service or Branch Heads

· Maintain positive brand presence and protect reputation

C. Social Media Calendar & Campaigns

· Maintain a monthly content calendar

· Execute campaigns for launches, promotions, events

· Support campaign requirements

D. Analytics & Optimization

· Monitor KPIs (reach, engagement, leads, conversions)

· Study what content works best for each target market

· Report weekly/monthly analytics to Ad Manager & Sales

E. Cross-Department Coordination

· Work with HR for recruitment ads

· Work with Sales for product campaigns

· Work with Branch Heads (EF) for local content

· Work with Product Engineers for technical accuracy

3. Required Skills

· Strong understanding of FB, IG, TikTok, YouTube, LinkedIn

· Basic video editing (CapCut), image editing (Canva/Photoshop)

· Copywriting for captions

· Trend research and competitor analysis

· Has creativity AND discipline (your enculturation principle)

4. Qualification Requirements

· Graduate of Marketing, Multimedia Arts, MassComm, or similar

1–2 years experience in social media management preferred

Job Types: Full-time, Permanent

Pay: Php28, Php40,000.00 per month

Benefits:

  • Company Christmas gift
  • Company events
  • Opportunities for promotion
  • Paid training
  • Promotion to permanent employee

Education:

  • Bachelor's (Preferred)

Experience:

  • Social media management: 2 years (Preferred)

Work Location: In person



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