Senior Performance Marketing Specialist

12 hours ago

Quezon City, National Capital Region, Philippines PeoplePartners Inc Full time

This is a remote position.

Senior Performance Marketing Specialist (WFH)
Background
  • At PeoplePartners, we don't do fluff. We work with growing, impact-led companies who need specialists—not generalists—to own outcomes. Right now, one of our awesome clients is looking for a Senior Performance Marketing Specialist (WFH) who's got the scars, the stories, and the stats to prove they know their stuff.
About the Role
  • You won't be managing people. You'll be managing performance.
  • This is a role for someone who lives and breathes digital ads—and wants full ownership, autonomy, and the tools to go deep.
Your Key Responsibilities:
  • Own full-funnel campaigns across Google, Meta, and LinkedIn.
  • Run targeting, key-wording, copy, creatives, tracking, reporting—end-to-end.
  • Tweak, tune, test, and retest to drive down CPL, CPA and drive up results.
  • Spot broken tags, bad placements, and bloated setups before someone asks.
  • Collaborate (nicely) with CRO, creatives, and stakeholders.
Requirements About YOU
  • You want to stay in execution—not "pivoting to strategy".
  • You spot issues in GTM (Google Tag Manager) and GA4 (Google Analytics 4) with your eyes closed.
  • You're cool under pressure, but high standards are your thing.
  • You know how to raise flags and explain changes clearly.
  • You don't just follow briefs—you elevate them.
About YOUR Work History
  • 7+ years in digital ads, 5+ deeply embedded in-house or client-side.
  • You've owned campaigns from start to iteration and optimization.
  • You've done B2B lead gen (not just traffic or awareness).
  • You've worked with real budgets and delivered real results.
About the Culture YOU Thrive In
  • Informal, collaborative, and slightly emoji-addicted.
  • You like a laugh, value honest feedback, and celebrate shared wins.
  • You're respectful, direct, and like working with smart people who care.
  • You get the job done, and then you make it better.
Key Responsibilities YOU Can't Wait to Do
  • Hit performance targets (CPA, CPL, CVR, CTR).
  • Run A/B tests with intention and track results.
  • Own the quality of execution—no broken tracking, no drama.
  • Bring proactive feedback and ideas to the table.
How YOU Will Be Measured
  • Hard metrics (CPL, CPA, CVR, CTR).
  • Zero tracking gaps or data issues.
  • Pro-activity, clarity, and collaboration.
  • Consistency, ownership, and performance.
When & Where YOU Will Work
  • Full-time, 7am–4pm MNL (with flexibility).
  • 100% remote — work from wherever you do your best work ; with Quarterly Eastwood office visits.
  • Occasional check-ins and virtual huddles.
Benefits
  • Permanent Work-from-home setup
  • Company-provided equipment
  • Secondary Wi-Fi Modem
  • 21 Leave Credits Annually - Leave benefits begin on Day 1.
  • 100% conversion of UNUSED leave credits
  • HMO on Day 1
  • 13th Month Pay
  • Monthly Gift Voucher
  • Milestone Tokens (Birthday/Anniversary/Christmas).
  • A Life Beyond the Screen #WorkLifeBalance.
  • Active employee engagements physically such as Christmas Party & Team Building, and virtual events such as town-hall with prizes.

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