Key Accounts Representative

Job Overview

The Key Accounts Representative (KAR) holds a crucial position as it is responsible for managing and nurturing key accounts, including healthcare institutions, pharmacies, and distributors, for both ethical and Over-The-Counter (OTC) products. This role requires a deep understanding of the pharmaceutical industry, product portfolios, and a strategic approach to building and maintaining strong relationships with key clients. The KAR plays a vital role in achieving revenue targets, maximizing market penetration, and ensuring customer satisfaction. The key aspects of a KAR's role are as follows:

Key Duties & Responsibilities

1. Key Account Management: Develop and maintain strategic relationships with key accounts, including healthcare institutions, pharmacies, and distributors, for both ethical and OTC products.

2. Account Growth Strategies: Create and execute account growth strategies to increase sales, market share, and profitability within key accounts.

3. Customer Needs Analysis: Understand the unique needs and preferences of key accounts through data analysis and regular interactions. Tailor product offerings and services to meet these needs effectively.

4. Product Portfolio Presentation: Present and promote the full range of pharmaceutical products, including ethical and OTC products, to key accounts. Highlight features, benefits, and differentiators.

5. Contract Negotiations: Negotiate and manage contracts and agreements with key accounts, ensuring favorable terms for the company while meeting the needs of the clients.

6. Sales Forecasting: Collaborate with the sales and supply chain teams to develop accurate sales forecasts based on key account needs and market trends.

7. Product Education: Provide key account personnel with product training, ensuring they have a comprehensive understanding of pharmaceutical products to support effective sales.

8. Compliance and Regulatory Adherence: Ensure that all sales activities related to ethical and OTC products within key accounts comply with pharmaceutical industry regulations, company policies, and ethical standards.

9. Performance Tracking: Monitor the performance of key accounts, including sales volumes, market share, and adherence to contract terms. Analyze data to identify opportunities for improvement.

10. Issue Resolution: Act as the primary point of contact for key accounts, addressing any inquiries, concerns, or issues promptly and professionally.

11. Market Insights and Reporting: Gather market insights and feedback from key accounts and share this information with relevant teams within the organization. Prepare regular reports on account performance and market trends.

12. Cross-functional Collaboration: Collaborate with other departments, including marketing, product development, and customer support, to ensure seamless operations and the alignment of strategies with key account needs.

13. Market Expansion Strategies: Identify opportunities to expand market reach and increase sales within key accounts. Develop and execute strategies to enter new markets or introduce new products.

14. Budget Management: Manage the budget allocated for key account management, including expense control and resource allocation.

15. Strategic Planning: Develop and implement strategic plans for each key account, outlining goals, strategies, and action steps to achieve mutually beneficial outcomes.

The Key Accounts Representative plays a critical role in managing and nurturing key accounts for both ethical and OTC pharmaceutical products. This position requires a combination of sales expertise, industry knowledge, and relationship-building skills to effectively meet the needs of key clients and drive business growth in a competitive and regulated market.

Qualifications

• Candidate must possess at least a Bachelor's/ College Degree in any four-year course in any field.
• He/She must be willing to do field work and can easily adapt to a dynamic work environment.
• Preferrably with work experience as Medical Representative handling key accounts.
• He/She must be physically fit and mentally alert.
• Hardworking and trustworthy.
• He/She must have good interpersonal skills and a pleasing personality.
• He/She must have good verbal and written communication skills.

Job Types: Full-time, Permanent

Pay: Php35, Php40,000.00 per month

Benefits:

• Company Christmas gift
• Company events
• Employee discount
• Opportunities for promotion
• Promotion to permanent employee
• Staff meals provided

Education:

• Bachelor's (Required)

Willingness to travel:

• 100% (Required)

Work Location: On the road