Marketing Senior Supervisor
1 day ago
The Marketing Senior Supervisor plays a key role in driving student acquisition for assigned schools and programs. Reporting to the Marketing Manager, the Senior Supervisor ensures the effective execution of integrated marketing campaigns that generate quality leads, support nurturing efforts, and drive applications.
The role translates school-specific needs into actionable, data-driven plans aligned with AIM's brand and institutional priorities. Working independently yet collaboratively with Recruitment and other marketing units, the Senior Supervisor ensures campaign efficiency, consistency, and impact within the assigned portfolio. The position also contributes to process improvements and provides guidance to peers to strengthen overall marketing execution and campaign performance.
Educational Background
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field required
Job Experience
4–6 years of experience in marketing, advertising, campaign management, or related functions.
Demonstrated ability to manage end-to-end campaigns, monitor performance, and coordinate with multiple stakeholders.
Exposure to digital marketing strategy, analytics, and lead generation preferred.
Business Understanding
Strong understanding of how marketing supports student recruitment, engagement, and brand visibility.
Familiar with campaign workflows, customer journeys, and performance tracking across digital and traditional channels.
Attributes
Analytical, detail-oriented, and proactive, with strong organizational skills and a drive to deliver results.
Demonstrates accountability, sound judgment, and collaboration in managing projects and partnerships.
Communicates effectively and maintains a learning and improvement mindset.
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