Digital Marketing Supervisor

1 day ago

Makati City, National Capital Region, Philippines e-Transfer Advance Processing Full time

The Digital Marketing Supervisor leads the planning and execution of eTap's digital strategies across social media platforms and the company website, ensuring alignment with overall business goals. This role oversees content creation, manages a team of copywriters, and collaborates with the graphics and brand teams to deliver timely, engaging, and platform-optimized content.

The supervisor will analyze audience behavior, monitor SEO and performance metrics, and apply data-driven strategies to drive growth, engagement, and brand awareness. They will also support community management initiatives, introduce creative campaigns and promotions, and ensure eTap's digital presence remains innovative, relevant, and impactful.

● Conduct research on current digital marketing benchmarks, trends, and audience preferences.

● Design, build, and maintain eTap's presence across Facebook, Instagram, LinkedIn, TikTok, and the eTap website.

● Collaborate with the Graphics team to produce creative visuals that foster audience engagement.

● Continuously test and optimize digital marketing tactics based on performance data and audience feedback.

● Partner with the Brand Manager to execute social media campaigns and partnerships, ensuring cohesive storytelling, tone, and brand voice.

● Collaborate with the Marketing Supervisor for Community Management to monitor customer reviews and implement strategies for positive engagement.

● Continuously monitor platform developments and best practices to ensure eTap remains competitive and relevant.

Qualifications:

● Proven work experience as a Social Media Manager or similar role.

● Strong understanding of Meta Ads, SEO, keyword research, and Google Analytics.

● Experience in audience segmentation and buyer persona research.

● Familiarity with web design, CMS platforms, and digital publishing tools.

● Strong written and verbal communication skills with a creative approach to storytelling.

● Excellent organizational and leadership skills, with the ability to manage multiple projects and deadlines.

● Bachelor's degree in marketing, Communications, Advertising, or any related field preferred.

● Can present a Portfolio in presenting previous Projects/Outputs of indicating presentable visualization of ideas.

Job Type: Full-time

Pay: Php35, Php40,000.00 per month

Benefits:

  • Additional leave
  • Company events
  • Health insurance
  • Opportunities for promotion
  • Pay raise
  • Promotion to permanent employee

Work Location: In person

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