Digital Marketing Specialist
3 days ago
Performance Marketing
• Plan and execute paid campaigns across Meta, Google, Pinterest, and YouTube
• Optimize ad creatives, targeting, and landing pages to maximize ROAS
• Monitor analytics, report on performance, and iterate based on insights
• Collaborate on funnel strategy and conversion tracking
Content Creation
• Develop engaging content for social media, email, blog, and product pages
• Support seasonal campaigns, product launches, and bundle promotions
QUALIFICATIONS:
• Proven success in performance marketing
• Skilled in content creation
• Experience in eCommerce, or consumer goods—cookware a plus
• Comfortable with analytics tools and A/B testing
• Creative thinker with a bias for action and iteration
• Experience or Knowledgeable with Shopify
• Skilled in both SEO and Paid search
• Strong experience in running paid social campaigns
• Strong graphic design skills
• Good Communication skills (written & verbal)
Work Arrangement:
Work from home (WFH) is fine as long as the client approves.
Monday to Friday (Fixed weekends OFF)
Day shift
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