
Senior Business Development Associate
2 days ago
JOB SUMMARY:
The Senior Business Development Associate will support the company's developing projects in brand licensing and merchandising, in alignment with management's goals and project timelines.
DUTIES & RESPONSIBILITIES:
- Market Research: Perform regular market checks (physical retail and e-commerce) with a specific focus on character / licensed products; collate competitor information for licensed products; recommend new brands, categories or products according to management's licensing direction and strategy.
- Client profiling: Research and identify local manufacturers, distributors, suppliers, and retailers who can partner with the company.
- Leads Generation: Find and develop clients across a wide range of channels (e.g., cold-calling, email, LinkedIn, site visit, etc.); initiate and join sales calls to help the Merchandise Licensing Manager drive buy-in of different brands; serve as an additional point of contact for clients' presales concerns.
- Pitch Development: Assist in the development of product pitches, inspiration boards, and other creative decks for presentation to internal management and external clients.
- Database Management: Maintain file lists of potential and existing clients with their business information; update file lists regularly.
- Aftersales Fulfillment: Assist in the resolution of aftersales concerns as necessary (e.g., documentation, logistics, marketing, etc.)
- Other duties and tasks as assigned by management.
QUALIFICATIONS:
Education: Bachelor's degree in Business, Commerce, Marketing, or related field
Experience: With at least 6 months to 2 years of experience in sales or marketing of consumer products (retail, FMCG, or Food and beverages).
Skills:
- Strong interpersonal skills; effective in presenting to internal and external stakeholders
- Strong written and spoken business English
- Proficiency in MS Office (Word, PowerPoint, Excel and Outlook)
- Passion for general pop culture (i.e., anime, gaming, movies, comics) is a plus
- Working knowledge of graphic design (e.g. Adobe, Canva, Gimp) is a plus
- B2B selling experience is a plus.
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