Public Relations Manager

3 days ago

Paranaque City, Calabarzon, Philippines Solaire Resort & Casino Full time ₱1,200,000 - ₱2,400,000 per year

POSITION SUMMARY

This position assists in the development, coordination, and execution of all public relations activities. Under the general guidance and supervision of the Director of Public Relations & Communications and within the limits of the established resort and casino policies and procedures, promotes and maintains good communications to enhance the prestigious image of the brand Solaire Resort Entertainment City. Provides support to the Director of Public Relations & Communications in various office duties, including but not limited to regular roles in the department.

DUTIES AND RESPONSIBILITIES:

  • Manage the team and accountable for the performance and results within its own discipline or function.
  • Exercise limited management and priorities to address resources and operational challenges.
  • Provide decisions guided by policies, procedures, business plan and guidance from senior managers.
  • Ensure to treat specific information CONFIDENTIALLY and not to disclose certain information to others without proper authorization.
  • Maintain a comprehensive and updated master photo library of the property that may be distributed to the media for PR purposes or feature articles.
  • Participate in monthly forecasting of the department's expenses.
  • Prepare press releases for promotions of F&B, Marketing Sales and Events, Entertainment, and Gaming department.
  • Prepare monthly PR reports including data and analysis on media coverage for the month.
  • Create PR briefs for agencies during the bidding process and coordinate with Procurement and Legal departments on creation of term sheets and contracts.
  • Manage and follow up on vendor contracts and payments to ensure timely processing and compliance with agreed terms.
  • Coordination with all business units on property for various PR projects.
  • Plan and execute media familiarization (FAM) trips to showcase the resort's offerings, ensuring seamless coordination and exceptional guest experiences.
  • Collaborate with PR agencies and media partners from Taiwan, Korea, Malaysia, and Vietnam to maximize brand exposure and secure positive coverage through curated on-site experiences.
  • Attend possible media events/press conferences that may happen in Taiwan, Korea, Malaysia and Vietnam and coordinate directly with agencies on the plans.
  • Facilitate cross-departmental collaboration to maintain compliance, optimize offerings, and deliver high-quality outputs.
  • Manage distribution of gifts to the media for special occasions like Lunar New Year, Mooncake Festival, and Christmas.
  • Assist the Director of PR & Communications in any crisis situations.
  • Assist the Director of PR & Communications with media entertainment and attend all media events in or outside the company.

QUALIFICATIONS AND REQUIREMENTS

  • Bachelor's degree in Communications, Journalism, Public Relations, or a related field
  • Minimum of two (2) years of experience in a hospitality Public Relations department, PR firm, or communications-related role
  • Excellent verbal and written communication skills
  • Skilled in writing business news, features, speeches, and support documents for PR and company communications
  • Ability to effectively engage with team members and build strong relationships with VIPs, executives, and expats
  • Proficient in Microsoft Office software, social listening tools, and media relations platforms
  • Strong analytical skills and strategic focus
  • Broad-based business judgment
  • Demonstrated initiative, creativity, assertiveness, and leadership abilities

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