Sales and Marketing Head

Job Summary

The Sales & Marketing Head is a strategic and results-oriented leader responsible for overseeing and driving both sales and marketing operations. This role requires a professional who can effectively manage dual functions without compromise, ensuring alignment with overall business goals. The ideal candidate possesses strong strategic planning skills, keen attention to detail, and a consistently positive attitude toward work and colleagues. Prior experience in the ICT or Telecommunication industry is considered a strong advantage. This position plays a critical role in revenue generation, brand positioning, and cross-functional collaboration to support sustainable growth.

Key Responsibilities/Duties

Strategy Development & Execution

• Develop and implement cohesive sales and marketing strategies aligned with business objectives
• Analyze market trends and customer insights to adjust tactics and seize new opportunities
• Collaborate with senior leadership in setting quarterly and annual growth targets

Sales Leadership

• Oversee and manage the entire sales pipeline from lead generation to closing deals
• Lead, coach, and support the sales team to achieve and exceed revenue targets
• Establish and nurture strong client relationships for long-term business growth

Marketing Oversight

• Drive brand awareness through digital and traditional marketing initiatives
• Ensure consistency in messaging, positioning, and visual branding across all platforms
• Lead the creation and execution of campaigns, events, and promotional strategies

Performance Monitoring & Reporting

• Monitor KPIs, provide regular performance reports, and recommend action plans
• Utilize CRM systems and marketing tools to track effectiveness and ROI

Team Collaboration & Culture

• Foster a collaborative environment between sales and marketing teams
• Champion a culture of excellence, continuous improvement, and positivity
• Work closely with product, operations, and customer service teams to ensure alignment

Requirements:

Qualifications:

• Bachelor's Degree in Marketing, Business Administration, or a related field
• Proven experience minimum of 10 years in a leadership role covering both Sales and Marketing
• ICT/Telecommunications industry experience is a strong plus
• Exceptional strategic thinking and analytical skills
• Strong leadership and communication skills
• Proficient in CRM tools, marketing automation, and sales tracking systems
• Highly detail-oriented with the ability to manage multiple priorities
• Positive attitude and team-player mentality

Specific skills & abilities:

• Ability to develop and execute long-term sales and marketing plans aligned with business objectives.
• Skilled in evaluating market trends, customer behavior, and competitive landscapes.
• Proficiency in using CRM platforms to manage leads, track pipelines, and optimize conversions.
• Advanced negotiation skills and proven ability to close high-value deals.
• Strong background in identifying new business opportunities and growing client portfolios.
• Proficiency in SEO, SEM, email marketing, social media, and analytics tools (e.g., Google Analytics).
• Ability to design, implement, and evaluate successful marketing campaigns.
• Strong ability to lead, motivate, and manage cross-functional teams effectively.
• Understanding of products, services, and trends within the sector is a strong advantage.

Personal qualities:

• Keen attention to detail
• Strong time management and prioritization skills
• Customer-oriented and service-focused.
• Maintains professionalism and enthusiasm in a fast-paced, dynamic environment.
• Strong verbal and written communication skills for internal coordination and client-facing presentations.