PPC Manager

1 week ago

Taguig, National Capital Region, Philippines Beauty Republic Internationale Inc. Full time ₱360,000 - ₱420,000 per year

Responsible for all aspects of PPC campaigns, from initial strategy and setup to ongoing management and optimization. This includes tasks like keyword research, ad creation, bid management, performance tracking, and data analysis to ensure campaigns effectively reach the target audience and achieve desired results, like increased website traffic or conversions

Key Responsibilities:

  • Strategic Planning:

Developing and implementing PPC strategies aligned with business goals and target audience.

  • Campaign Setup & Management:

Creating, launching, and managing PPC campaigns across various platforms like Google Ads, Bing Ads, and social media networks.

  • Keyword Research:

Identifying relevant and high-performing keywords to target specific user searches.

  • Ad Creation:

Writing compelling ad copy and designing visually appealing ads to attract clicks.

  • Bid Management:

Setting and adjusting bids to ensure ads are displayed at optimal times and locations for the best possible ROI.

  • Performance Tracking & Analysis:

Monitoring key performance indicators (KPIs) like click-through rates (CTR), cost-per-click (CPC), and conversion rates to assess campaign effectiveness.

  • Optimization:

Continuously refining campaigns based on data analysis to improve performance, reduce costs, and maximize conversions.

  • Budget Management:

Allocating and managing advertising budgets to ensure optimal spend and ROI.

  • Reporting:

Generating regular reports on campaign performance, including key metrics and insights for stakeholders.

Qualifications:

  • Graduate of any 4-yr degree course
  • At least 2 years of experience in PPC and/or Digital Marketing
  • Strong understanding of PPC platforms: Including Google Ads, Bing Ads, and social media advertising platforms.
  • Proficiency in keyword research tools and techniques
  • Excellent analytical and data interpretation skills
  • Experience in developing and implementing PPC strategies
  • Proficiency in using analytics platforms
  • Strong leadership potential demonstrated from previous work experience or recent projects
  • Excellent communication skills with the ability to work with diverse teams
  • Strong business acumen with a positive attitude, self-motivated and willing to learn in a fast-paced work environment

Job Type: Full-time

Pay: Php34, Php35,000.00 per month

Ability to commute/relocate:

  • Taguig: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelor's (Required)

Language:

  • English (Required)

Work Location: In person

Expected Start Date: 09/08/2025

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