Digital team Manager

5 days ago

Taguig, National Capital Region, Philippines tom Full time ₱900,000 - ₱1,200,000 per year

● Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

● Track, report, and analyze website analytics and PPC initiatives and campaigns

● Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

● Optimize copy and landing pages for search engine marketing

● Perform ongoing keyword discovery, expansion and optimization

● Research and implement search engine optimization recommendations

● Research and analyze competitor advertising links

● Work with the development team to ensure SEO best practices are properly implemented

● Work with copy writing and brand teams to drive SEO in content creation and content programming

● Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

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