
Digital Marketing Admin
7 days ago
JOB DESCRIPTION:
● Manage and optimize product listings across Shopee, Lazada, TikTok Shop, and the company
website—ensuring accuracy in pricing, stock levels, imagery, keywords/SEO, and overall presentation
● Coordinate timely product uploads and promotional campaigns based on the marketing calendar,
including managing visual assets and updating content
● Join and maximize participation in platform-led campaigns and seasonal sales events to boost
visibility and conversions
● Support in-platform advertising efforts (Shopee, Lazada, TikTok Shop), and assist in off-platform
ads (Meta, Google Ads) through campaign setup, monitoring, and reporting
● Write and continuously refine product titles, descriptions, and creatives to improve discoverability,
drive conversion, and uphold brand consistency
● Optimize shop performance across platforms through data-driven improvements, A/B testing,
keyword ranking, and platform tools
● Monitor sales, traffic, and ad performance using analytics dashboards and spreadsheets; provide
actionable insights and improvement plans
● Stay updated on e-commerce trends, algorithm updates, platform policies, and competitor activity to
ensure best practices
● Recruit, onboard, and manage affiliate and influencer partners, ensuring they have timely access to
tracking links, discount codes, and branded creatives
● Analyze affiliate performance, generate regular reports, and coordinate timely and accurate payouts
● Drive affiliate program growth by exploring new platforms, aligning launches with brand campaigns,
and maintaining quality control across content
● Build strong working relationships with internal stakeholders (e.g., creatives, logistics, customer
service) to ensure smooth campaign execution and alignment across departments
Administrative Tasks:
● Organize and maintain marketing files, records, and reports.
● Track marketing expenses and assist in budget management.
● Process purchase requests, invoices, and other related documentation.
● Handle email inquiries, calls, and coordination with internal teams and external
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