Marketing Coordinator
5 days ago
Job description
This role will focus on creating and executing digital marketing campaigns and managing the division's publications and administration to engage our target audience effectively.
DUTIES:
- Develop and implement digital marketing strategies to promote executive education programs.
- Manage the unit's online presence, including website updates, social media channels, and email campaigns.
- Use SEO, SEM, and analytics tools to optimize digital content and increase engagement.
- Plan and execute targeted online advertising campaigns to attract participants.
- Track and report on marketing performance metrics to assess campaign effectiveness.
- Oversee the creation of high-quality promotional materials, brochures, newsletters, and annual reports.
- Develop and edit engaging content for websites, blogs, and other online platforms.
- Collaborate with faculty and staff to ensure program descriptions and materials are accurate and compelling.
- Maintain brand consistency across all publications and digital platforms.
- Work closely with faculty, program managers, and external vendors to ensure marketing and publications align with program objectives.
- Coordinate photography, videography, and graphic design efforts for marketing purposes.
- Assist with event promotions, including webinars, conferences, and workshops.
- Oversee the planning, coordination, and execution of executive education programs.
- Manage schedules, participant registration, and program logistics.
- Serve as the main point of contact for participants, faculty, and external partners.
- Facilitate effective communication between all stakeholders.
- Prepare program materials, maintain records, and manage feedback collection.
- Assist in budget planning and monitor program expenses.
- Ensure programs meet high-quality standards through effective planning and execution.
- Collect and analyze participant feedback to identify improvement opportunities.
QUALIFICATIONS:
- Bachelor's degree in Marketing, Communications, Journalism, Business Administration, or any related field and analytics
- Proficient in digital marketing tools, social media management, and email marketing
- Graphic design skills is an advantage
- At least one (1) year of experience in digital marketing
Please send your CV, TOR, Diploma and Digital Portfolio to
Job Type: Full-time
Benefits:
- Company Christmas gift
- Company events
- Employee discount
- Health insurance
- Pay raise
- Promotion to permanent employee
Application Question(s):
- How much is your salary expectation?
Experience:
- Digital marketing: 1 year (Preferred)
Work Location: In person
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