
Hubspot Admin
5 days ago
This is a remote position.
Schedule: Monday to Friday9AM to 6PM EST
With 1 hour unpaid breaks
We are seeking a highly skilled and proactive HubSpot Administrator / Marketing Operations Specialist to oversee our HubSpot ecosystem and ensure seamless alignment across marketing, sales, and product functions. The ideal candidate will combine technical expertise with strategic insight, enabling data-driven growth and optimized customer journeys.
Platform Governance & Maintenance
Maintain data hygiene, including deduplication, lead/contact integrity, and field mapping alignment.
Manage user permissions, roles, teams, and security settings.
Oversee system updates, feature rollouts, and HubSpot releases.
Create and maintain internal documentation, processes, and training materials.
Build and manage marketing, sales, and lifecycle campaigns (workflows, sequences, drip campaigns).
Implement lead scoring, nurturing paths, segmentation, and campaign logic.
Collaborate with content, design, and product teams to execute email campaigns, landing pages, CTAs, and forms.
Develop dashboards, reports, and attribution models to inform decision-making across teams.
Monitor campaign performance, funnel metrics, marketing ROI, and lead-to-opportunity conversions.
Identify and surface insights and optimization opportunities (e.g., high drop-off points, underperforming segments).
Manage integrations between HubSpot and CRM systems, payment systems, data warehouses, and other marketing tools.
Build automation flows across systems (API calls, webhooks, custom objects) to streamline processes.
Troubleshoot integration issues and ensure accurate, consistent data syncs.
Act as a HubSpot subject-matter expert, advising leadership on marketing, sales, and product alignment.
Stay current on HubSpot best practices, new features, and industry trends, proposing enhancements where applicable.
Conduct periodic audits and recommend process improvements for performance optimization.
3–5+ years of experience as a HubSpot Administrator, Marketing Operations Specialist, or in a related role within marketing automation.
Strong expertise across Marketing Hub, Sales Hub, Service Hub, and HubSpot CMS.
Proven experience building workflows, segmentation strategies, lead scoring, ABM campaigns, nurturing programs, and drip campaigns.
Solid understanding of APIs and integration frameworks (Zapier, webhooks, CRM syncs, custom objects).
Excellent analytical skills with the ability to translate data into actionable insights.
Strong project management and multitasking abilities.
Effective communication skills, capable of simplifying technical concepts for non-technical stakeholders.
HubSpot certifications (e.g., HubSpot Admin, Solutions Architect) strongly preferred.
Experience in fintech, SaaS, or financial services.
Familiarity with complex sales cycles and regulated industries (insurance, payments).
Experience in external service or consulting models requiring high autonomy and accountability.
Self-driven, curious, and motivated to continuously grow within the HubSpot ecosystem.
Independent Contractor Perks
- With HMO Coverage for eligible locations
- Permanent work from home
- Immediate hiring
- Steady freelance job
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