Performance Marketing Associate

18 hours ago

Makati City, National Capital Region, Philippines Founders Launchpad Full time

This position is for Founders Launchpad's portfolio company, Dehusk,

About Us

Dehusk is on a mission to deliver delicious, healthy and sustainable plant-based milk alternatives through specially curated Laguna Tall coconuts.

About the Role

Performance Marketing Associate is responsible for the technical, analytical, and execution-focused side of marketing. This role manages performance marketing, e-commerce platforms, CRM/email marketing, SEO, analytics reporting, and post-sales and wholesale coordination. The ideal candidate is an all-around digital marketer with strong analytical skills, capable of owning data, optimization, and backend marketing operations while supporting the broader team on cross-functional initiatives.

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Job Responsibilities

  • Manage and optimize paid campaigns across Meta, TikTok, and other ad platforms.
  • Oversee e-commerce operations (TikTok Shop, Shopee, website), including listings, pricing, inventory coordination, and platform campaigns.
  • Handle CRM and email marketing flows, segmentation, and performance tracking.
  • Lead analytics reporting across all marketing channels, maintaining monthly and annual performance dashboards.
  • Execute SEO tasks, keyword updates, and website optimization.
  • Manage post-sales activities and coordinate with Ops for customer concerns and fulfillment issues.
  • Assist in wholesale coordination by managing product information, preparing required documentation, and supplying performance-related reports.
  • Assist the marketing team in cross-functional campaigns and technical execution needs.

Qualifications

  • 1–2 years of experience in performance marketing, e-commerce, analytics, or digital marketing.
  • Strong understanding of TikTok Shop, Meta Business Suite, and e-commerce workflows.
  • Experience running ads and interpreting metrics such as CTR, CPM, CPC, ROAS, conversion rate, etc.
  • Proficiency in Excel/Google Sheets and data analysis.
  • Familiarity with CRM/email marketing tools (e.g., Klaviyo) and basic SEO practices.
  • Highly analytical, organized, proactive, and comfortable working in a small startup team.
  • Ability to handle multiple projects and deadlines with minimal supervision.

Others

  • Work Set-Up: Hybrid in Makati
  • Work Schedule: Mondays-Fridays

Job Type: Full-time

Pay: Php35, Php45,000.00 per month

Work Location: In person

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