Trade Marketing Manager

1 day ago

Makati City, National Capital Region, Philippines Asia Brewery Incorporated Full time ₱1,200,000 - ₱2,400,000 per year

Job Role:

  • Develop and implement management strategies to improve category sales.
  • Create and implement a trade marketing plan including a yearly budget, volume target, cost to sales, and execution. Report instore activations per customer/outlet, competitors, and new ideas to implement.
  • Work closely with Sales to plan, manage, monitor and measure all Brand Activations (including Marketing Initiated, In-store Promo Programs (IPP) and Volume Enhancement Programs (VEP's).
  • Analyze industry insights and sales data and be able to provide recommendations to increase sales
  • Monitor budget spend and main KPI´s: numeric, weight, facings, SKU´s available, best store location
  • Observe and adhere to all company policies, procedures and business ethics

Job Qualifications:

  • Candidate must possess at least Bachelor's/College Degree in Business Studies/Administration/Management, Marketing or equivalent.
  • With at least five (5) Years of Trade Marketing, Sales or Brand Management Experience in a local or Multinational FMCG company
  • Willing to travel nationwide

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