Digital Marketing Manager

2 weeks ago

Bonifacio Global Metro Manila, Philippines Red Selvage International Corp. Full time

We are seeking a skilled and results-oriented Digital Marketing Manager to join our team. The ideal candidate will have a strong background in performance marketing, with specific experience in running campaigns for our website and marketplaces like Lazada, Shopee, and Zalora. As a Performance Marketing Manager, you will be responsible for driving customer acquisition, conversions, and revenue through targeted campaigns across multiple channels.

Responsibilities:

  • Develop and execute digital marketing strategies for our website and marketplaces, focusing on driving measurable results and optimizing campaigns for key metrics and ROI.
  • Plan, launch, and optimize digital advertising campaigns across channels, including search engine marketing (SEM), social media advertising, display advertising, and other relevant platforms, specifically within the marketplaces.
  • Utilize data-driven strategies and advanced analytics tools to track campaign performance, conduct A/B testing, and implement optimization techniques to improve campaign effectiveness and efficiency.
  • Collaborate with cross-functional teams, including creative teams and data analysts, to develop compelling ad creative and landing pages that maximize engagement and conversion rates within the marketplaces.
  • Conduct thorough market research and competitor analysis to identify trends, opportunities, and new customer acquisition strategies specific to the marketplaces.
  • Manage budgets effectively and allocate resources to achieve campaign goals, ensuring cost efficiency and optimal performance within the marketplaces.
  • Monitor and report on campaign performance, providing regular updates and insights to stakeholders, and using data to inform future marketing decisions.
  • Stay updated on industry trends, emerging technologies, and best practices in performance marketing and marketplace advertising, applying this knowledge to drive continuous improvement in campaign strategies.
  • Maintain relationships with marketplace representatives, staying informed of new advertising features and opportunities, and leveraging these to enhance campaign performance.

Qualifications:

  • Bachelor's degree in marketing, business, or a related field. Advanced degree is a plus.
  • Proven work experience as a Performance Marketing Manager or in a similar role, with a focus on running campaigns for websites and marketplaces like Lazada, Shopee, and Zalora.
  • Strong expertise in performance marketing channels, including search engine marketing (SEM), social media advertising, display advertising, and other relevant platforms.
  • Experience in utilizing in-platform ad solutions offered by marketplaces and familiarity with their ad management interfaces, targeting options, and reporting capabilities.
  • Proficient in using analytics and tracking tools to measure campaign performance and generate actionable insights.
  • Strong analytical and problem-solving skills, with the ability to interpret data and optimize campaigns for maximum ROI.
  • Excellent project management skills, with the ability to prioritize tasks, manage multiple campaigns simultaneously, and meet deadlines.
  • Strong communication and collaboration skills, with the ability to work cross-functionally and effectively communicate performance updates and recommendations to stakeholders.
  • Up-to-date with industry trends, emerging technologies, and best practices in performance marketing, e-commerce, and marketplace advertising.

  • digital marketing manager

    2 weeks ago

    Bonifacio Global, Metro Manila, Philippines CELESTIAL COSMETICS INC. Full time

    We are looking for a Digital Marketing ManagerFounded by beauty queen and advocate Celeste Cortesi, Asul Lipcare is a proudly Filipino beauty brand built on purpose and empowerment. Do you love beauty, trends, and things online? We're looking for a DigitalSpecialist to help us strengthen our online presence, engage our digital community, and drive growth...

  • Digital Marketing Manager

    2 weeks ago

    Bonifacio Global, Metro Manila, Philippines UPTC Full time

    QualificationsExperienced in generating revenue for company – prospecting, pitching, securing and growing relationships with clientsExperienced in developing and presenting ideas/proposals, preferably at least 3 years in the digital mediaCandidates with much experience may be considered for a much senior rolePassionate about social media, content marketing...

  • Digital Marketing Specialist

    2 weeks ago

    Bonifacio Global, Metro Manila, Philippines HomeAuto Phil Trade Inc. Full time

    Digital Marketing SpecialistJob Summary:The Digital Marketing Specialist is responsible for planning, executing, and optimizing digital marketing campaigns to increase brand awareness, drive online engagement, and generate qualified leads.Key Responsibilities:Develop and implement digital marketing campaigns across social media, websites, and other online...

  • Digital Marketing Coordinator

    2 weeks ago

    Bonifacio Global, Metro Manila, Philippines Private Advertiser Full time

    Job Summary:We are seeking a talented and creative Digital Marketing Coordinator to join our dynamic marketing team. The ideal candidate will have a strong background in both content creation and digital marketing, with the ability to generate engaging content that drives traffic and improves search engine rankings. This role requires a high level of...

  • Digital Marketing Manager

    2 weeks ago

    Manila, National Capital Region, Philippines Certified Digital Marketer Full time

    About the RoleWe are hiring a hands-on Digital Marketing Manager to lead and execute digital marketing initiatives for CDM and CDP brands across B2B and B2C markets.This role is responsible for planning, executing, optimizing, and measuring marketing communications across digital platforms to drive reach, leads, conversion, and sales revenue. You will work...

  • Digital Marketing Coordinator

    2 weeks ago

    Bonifacio Global, Metro Manila, Philippines Acquire Intelligence Full time

    We're an award-winning global outsourcer providing contact center and back office services on behalf of our global clients. Come work at a place where innovation and teamwork come together to support the most exciting missions in the worldAcquire Intelligence exists to help businesses unlock smarter ways of working. We believe that by combining the best of...

  • Digital Marketing Assistant

    5 days ago

    Bonifacio Global, Metro Manila, Philippines TGT Global Full time

    HUSTLE IN BGC, LUNCH IS ON USFree lunch every day, plus extra treats to help you grow, earn, and save moreAwesome perks await in #WeAreTGT: BGCHealth & Wellbeing: Additional HMO (with dependent & pre-existing coverage), dental support, life insuranceRewards & Recognition:24 PTOs (with conversion), annual appraisals, awards, referral programs, company...

  • Marketing Manager

    2 weeks ago

    Bonifacio Global, Metro Manila, Philippines Flag City Properties Inc. Full time

    About the role As a Marketing Manager at Flag City Properties Inc.', you will be responsible for leading the company's digital and search marketing efforts. This full-time role is based in Bonifacio Global City Taguig City Metro Manila and will be a crucial part of our marketing team, driving the strategy and execution of digital campaigns to promote our...

  • Senior Digital Marketing Officer

    5 days ago

    Bonifacio Global, Metro Manila, Philippines Private Advertiser Full time

    Job DescriptionThe Senior Digital Officer is responsible for managing the social media platforms of assigned brands. This role involves ideating content concepts for both business-as-usual (BAU) and campaign-driven initiatives, and leading the creation and production of social media content in collaboration with the Creatives Team. The Digital Officer works...

  • Marketing Manager

    4 days ago

    Bonifacio Global, Metro Manila, Philippines M-Commerce Corporation Full time

    Scope:Plan, develop, and implement marketing initiatives for Hiessence's aromatic diffusers and related product lines.Drive brand visibility through innovative campaigns, partnerships, events, and digital channels.Ensure consistent and compelling brand messaging across all communication platforms.Develop and execute strategies for lead generation through...

Locations with the most jobs