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Digital Marketing Coordinator

1 hour ago

Bonifacio Global Metro Manila, Philippines Private Advertiser Full time

Job Summary:

We are seeking a talented and creative Digital Marketing Coordinator to join our dynamic marketing team. The ideal candidate will have a strong background in both content creation and digital marketing, with the ability to generate engaging content that drives traffic and improves search engine rankings. This role requires a high level of creativity, attention to detail, and strong project management skills.

Roles & Responsibilities:

  • Create high-quality content including social media posts, newsletters, infographics, blog posts, and articles
  • Conduct thorough research to ensure content accuracy and relevancy, staying up-to-date with industry trends and best practices
  • Implement SEO best practices to enhance content visibility and search engine rankings
  • Edit and proofread all content to ensure it is well-written, error-free, and adheres to the company's tone and style guidelines
  • Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, display advertising, and PPC
  • Develop and manage the company's social media presence, including creating and scheduling posts, engaging with followers, and analysing performance
  • Optimise website content and structure for search engines, manage Google Ads campaigns, and monitor performance
  • Design and execute email marketing campaigns to nurture leads and engage customers
  • Conduct market research and analyse trends to identify new opportunities and improve campaign performance
  • Oversee the company's website, ensuring it is up-to-date, user-friendly, and optimised for conversions
  • Work closely with the marketing team to develop content strategies aligned with the company's goals and campaigns
  • Monitor content performance using analytics tools and adjust strategies based on data-driven insights
  • Use analytics tools to measure and report on the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Skills & Qualifications:

  • Minimum of 3 years of experience in content creation, digital marketing, or a related field
  • Advanced skills in Adobe Photoshop and Adobe Premiere
  • Expertise in Google Analytics, Google Ads, Meta Ads Manager, and various email marketing software
  • Strong understanding of SEO, SEM, and PPC best practices and how to apply them effectively
  • Familiarity with content management systems (CMS) and basic HTML
  • Excellent written and verbal communication skills, with a keen attention to detail
  • Capable of working independently and collaboratively within a team environment
  • Superior time management and organizational skills, capable of prioritizing tasks and meeting deadlines
  • Willing to work onsite in BGC, Taguig