
sales analytics and performance manager
2 days ago
· Provides support to the field representatives of the Sales and Marketing Department
· Evaluates and identifies trends in sales by analyzing data
· This involves collecting and examining data and using the information gathered to create a coherent, intelligent reports, then presenting it to the sales team, marketing and to the management for decision making
· Sales Team Scorecard Management
· Design, implement, and monitor performance scorecards for sales teams.
· Provide insights and recommendations to improve individual and team productivity.
· Incentives Administration
· Ensure accurate calculation, tracking, and timely payout of incentives.
· Address irregularities and support compliance with attendance policies.
· Weekly Efficiency Reports (WER)
· Compile and analyze weekly performance and efficiency reports.
· Highlight trends and areas for operational improvement
· Cash Advance Management
· Fleet Management
· Promotional Utilization Tracking
· Monitor the deployment and effectiveness of trade promotions.
· Track spending versus returns and provide reports for marketing and sales alignment.
· Distributor Scorecard Monitoring
· Maintain performance dashboards for distributors covering sales, compliance, claims, and financial KPIs.
· Identify underperformance and recommend actions for improvement.
· Claims Management
· Review and process sales and trade-related claims.
· Ensure claims are valid, justified, and resolved within agreed timelines.
QUALIFICATIONS:
- Bachelor's degree in Business Administration, Marketing, Economics, Statistics, Finance, or related field (Master's degree is an advantage).
- At least 2 years of experience in sales analytics, business intelligence, trade marketing, or performance management within the FMCG industry.
- Strong exposure to sales operations, route-to-market models, and distributor management is preferred.
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