Trade Marketing Activations Manager
1 day ago
Company Description
Established in 1988, BENBY ENTERPRISES, INC. (BEI) is a leading import, distribution, and marketing company. It has successfully guided its product lines to market leadership in their respective segments, aiming to become one of the leading distributors and marketers of renowned quality consumer food products. BEI boasts extensive experience in brand and market development, distributing international food brands such as Frito Lay Snacks, Quaker Oats, M&M's, Snickers, Ferrero, Nutella, and more. The company values teamwork, accountability, and honesty, promoting a family-oriented work philosophy that fosters trust, respect, continuous learning, and empowerment. BEI is also committed to community and environmental sustainability and actively supports education.
Role Description
This is a full-time on-site role for a Trade Marketing Activations Manager, located in Quezon City. The Trade Marketing Activations Manager will be responsible for developing and executing trade marketing strategies, activations, and promotional campaigns to drive brand visibility and sales. The manager will collaborate with sales and marketing teams, analyze market and consumer data, plan and coordinate events, and ensure effective execution of trade marketing initiatives. Additionally, the role involves managing budgets, maintaining relationships with key stakeholders, and monitoring the performance of trade marketing activities.
Qualifications
- Experience in trade marketing, promotional campaigns, and activations
- Strong project management skills and ability to coordinate events
- Proficiency in analyzing market and consumer data
- Strong communication and collaboration skills for working with sales and marketing teams
- Ability to manage budgets and relationships with stakeholders
- Creative thinking and problem-solving abilities
- Experience in the FMCG industry is a plus
- Bachelor's degree in Marketing, Business, or a related field
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