
Salesforce Administrator
2 days ago
Primary Responsibilities
Data Engineering & ETL
- Design and implement data collection workflows to ingest data from internal Student Information Systems (SIS), CRM platforms (Salesforce), and external sources such as NetSuite.
- Perform data cleansing, deduplication, normalization, and validation using SQL and Excel/VBA scripts to ensure high-quality, standardized datasets.
- Maintain structured data repositories and contribute to developing scalable ETL processes for recurring reporting needs.
Data Analysis & Modeling
- Conduct exploratory and statistical data analysis to uncover trends in pipeline performance, applicant behavior, and enrollment outcomes.
- Perform cohort analysis, retention metrics, and revenue and scholarship forecasting.
- Collaborate with admissions and marketing teams to build predictive or prescriptive models using historical data.
Salesforce Administration & Customization
- Administer and configure Salesforce to support admissions, marketing, and recruitment workflows.
- Build and enhance Salesforce features including objects, fields, process automations (Flow, Workflows, Process Builder), reports, and dashboards.
- Lead efforts to scale lead generation and enrollment tracking through CRM improvements and integrations.
- Provide end-user training, troubleshooting, and technical support to Admissions, Field Recruitment, Marketing, and Admissions Committee members.
- Technical support for applicants and regular application updates
Data Visualization & Reporting
- Build dynamic and interactive dashboards using Salesforce (Lightning Reports & Dashboards), Excel Power Query, Veera Construct, and others to be determined.
- Automate scheduled reports for weekly pipeline performance, monthly field team engagement, daily tuition deposit tracking, marketing campaign conversion metrics, admissions board presentations.
- Translate data findings into visualizations that clearly convey actionable insights to non-technical stakeholders.
Systems Integration
- Link and normalize datasets across platforms to present a comprehensive view of the student lifecycle, from lead to matriculation.
- Implement data matching and transformation logic between disparate systems (Salesforce, NetSuite, Student Information System).
- Contribute to ongoing improvements in system interoperability and data governance.
Qualifications
- Bachelor's degree in Data Science, Information Systems, Statistics, Computer Science, or a related technical field.
- 3-5 years of hands-on experience with data analysis in a business or academic environment.
- Proficiency in SQL (MySQL, PostgreSQL, or similar), Excel (advanced formulas, Power Query, pivot tables), Salesforce Reports & Dashboards, Veera Construct, Power BI, Tableau, or equivalent BI tools
- Strong understanding of data cleaning, transformation, and normalization techniques.
- Experience working with large datasets and relational databases.
- Ability to document processes and build reproducible data pipelines.
Work Arrangement
- Work Schedule is 08:00 PM to 05:00 AM, weekends off
- Work Location: Robinsons Zeta Tower, C5 Road, Uging Norte, Quezon City. Building is near IPI Pasig and Tiendesitas. Area is accessible from Ortigas CBD, Eastwood, C5 Road, and Rizal areas.
- Remote work arrangement - 1x a week on site
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