Facebook Ads Manager

2 days ago

Manila, National Capital Region, Philippines Gladex Travel and Tours Corp. Full time ₱900,000 - ₱1,200,000 per year

Responsibilities:

  • Develop and manage Facebook and Instagram advertising campaigns from start to finish
  • Plan ad budgets based on marketing goals
  • Build ad funnels for cold traffic, retargeting, and re-engagement
  • Analyze results and adjust campaigns to improve performance
  • Work with creatives and copywriters to produce effective ad content
  • Set up and track conversions using Facebook Pixel and Google Analytics
  • Run A/B tests on audiences, creatives, and placements
  • Stay updated with Meta's policies, tools, and ad trends
  • Guide or collaborate with other ad specialists or freelancers if needed

Requirements:

  • At least 2 years of experience running Facebook Ads with proven success
  • Solid understanding of paid social media strategies and audience targeting
  • Proficiency in Meta Ads Manager, Pixel tracking, and performance reporting
  • Strong skills in data analysis and campaign optimization
  • Good communication and teamwork skills
  • Experience managing large ad budgets is a plus

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