Sales and Customer Support Representative
1 day ago
Job Title: Sales & Customer Support Representative
Department: Digital Marketing
Reports to: Marketing Head (for sales conversion and response rate performance)
Work setup: Shifting hours, including weekends and holidays (as required)
Job Overview
The Sales & Customer Support Representative is customer-facing role under the Digital Marketing team, responsible for responding to inquiries across all online channels and converting them into confirmed sales or appointments. This position plays a key role in improving response rate, customer engagement, and new customer acquisition. The main KPI is inquiry-to-sale or inquiry-to-booking conversion rate.
Key Responsibilities
Customer Engagement & Support
- Respond promptly to customer inquiries received through social media, website chat, SMS, Viber, email, or hotline channels.
- Provide accurate and helpful information regarding services, pricing, promos, branches, and product offerings.
- Maintain a consistent, brand-aligned tone and customer-first approach in all communications.
Sales Conversion & Booking
- Convert inbound inquiries into confirmed sales, bookings, and appointments.
- Recommend packages, promos, add-ons, and upgrade (upsell/cross-sell).
- Manage follow-ups for leads who have not completed booking or appointment.
- Achieve weekly and monthly conversion targets set by the marketing team.
Lead & CRM Management
- Encode and update customer records, follow-up status, and confirmed bookings in CRM or booking system.
- Tag customer sources and funnel stage to support digital marketing performance tracking.
- Coordinate booking details with relevant branches or operations team.
Issue Handling & Service Recovery
- Assist customers with change, cancellations, or concerns related to bookings or purchases.
- Escalate unresolved cases to the appropriate team when needed.
Collaboration with Marketing Team
- Work closely with Digital Marketing to improve response time metrics, lead handling flows, and customer journey touchpoints.
- Provide insights on FAQs, customer objections, and trending inquiries to support content and campaign planning.
- Participate in feedback loops for improving lead quality and chat automation flows.
Key Performance Indicators (KPI)
- Inquiry-to-booking / Inquiry-to-sale Conversion Rate
- Response Rate & Average Response Time
- New Customer Acquisition Count per Month
- Customer Satisfaction Score / Feedback
- Accuracy & Completion for Booking Records in CRM
Qualifications
- 1-3 years experience in customer service, telesales, live chat, retail sales, or call center roles.
- Strong written and verbal communication skills in English and Filipino.
- Sales-driven mindset with ability to persuade and close customer without being pushy.
- Must be willing to work shifting schedules, including weekends and holidays.
- Familiarity with social media messaging platforms, CRM tools, or booking systems is an advantage.
- Experience in wellness, beauty, retail, F&B, or service-based businesses is a plus but not required.
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