Marketing Specialist

5 days ago

San Juan, National Capital Region, Philippines C&C Platinum Trading Corp. Full time ₱420,000 per year

Job Purpose

The Marketing & PR Specialist develops and executes the company's marketing, branding, and public relations strategies. This role ensures cohesive campaigns across all channels - digital, retail, influencer, and media, while managing brand consistency, event execution, and key stakeholder relationships. It is both creative and operational, requiring close coordination with internal teams and external partners.

Key Responsibilities:

Marketing & Brand Development

  • Plan, develop, and execute integrated marketing campaigns from concept to post-campaign analysis.
  • Drive brand awareness and customer engagement across social media, digital ads, retail touchpoints, and experiential events.
  • Create and manage content calendars, ensuring brand consistency and timely delivery.
  • Coordinate with designers, photographers, and agencies for creative materials.

Public Relations & Events

  • Plan and manage PR campaigns, including press releases, media kits, and story pitches.
  • Build and maintain relationships with media outlets, bloggers, and influencers.
  • Organize product launches, collaborations, and special events to boost brand visibility and consumer excitement.
  • Monitor and report on media coverage and PR campaign effectiveness.

Operations & Compliance

  • Coordinate with internal Admin, Finance, and other relevant teams to ensure all marketing and PR events meet compliance requirements and are executed smoothly.
  • Facilitate needed approvals with external partners such as LGUs, malls, and venue owners as required.

Cross-Functional Support

  • Work closely with E-commerce, Sales, and Retail teams to align marketing campaigns with sales objectives.
  • Provide regular reports on campaign ROI, brand performance metrics, and marketing spend.

Other Duties

  • Perform related tasks as may be assigned to support the company's marketing goals.

Key Qualifications

  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • 2–4 years of combined experience in marketing, PR, or integrated marketing communications.
  • Strong understanding of digital marketing, influencer management, and event execution.
  • Excellent project management, communication, and relationship-building skills.
  • Creative mindset with strong analytical and reporting abilities.
  • Willingness to travel and work flexible hours for events or urgent projects.

Job Types: Full-time, Permanent

Pay: From Php35,000.00 per month

Benefits:

  • Employee discount
  • Flexible schedule
  • Opportunities for promotion
  • Pay raise
  • Promotion to permanent employee

Work Location: In person

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