Marketing Manager

1 day ago

Quezon City, National Capital Region, Philippines Savory Fastfood, Inc. (Classic Savory) Full time ₱480,000 per year

Main Responsibilities:

Development and execution of marketing strategies, campaigns, and programs to drive brand awareness, customer acquisition, and sales for the restaurant chain.

Key responsibilities include creating annual marketing calendars, managing digital and traditional advertising, overseeing PR efforts, analyzing campaign performance, and collaborating with various teams to achieve business objectives and sales targets.

Key Responsibilities:

1. Strategic Planning: Develop and implement comprehensive marketing plans and programs to meet company goals, build brand awareness, and drive revenue.

2. Campaign Management: Design, execute, and monitor various marketing campaigns, including digital, social media, email marketing, and traditional advertising, to reach target audiences.

3. Brand Management: Ensure brand messaging is consistent across all channels and maintain the brand's image and voice.

4. Customer Engagement: Implement strategies to attract new customers and encourage repeat business, such as loyalty programs and personalized marketing.

5. Performance Analysis: Track and analyze key performance indicators (KPIs) for all marketing efforts to evaluate effectiveness, identify areas for improvement, and optimize campaigns for ROI.

6. Content Creation: Develop compelling and high-quality content for various marketing channels to enhance brand appeal and promote offerings.

7. Collaboration: Work closely with cross-functional teams like operations, product development, and sales to align marketing initiatives with overall business objectives.

8. Agency and Vendor Management: Manage relationships with external agencies and vendors for support in PR, digital marketing, creative services, and other areas.

9. Market Research: Conduct market research and competitor analysis to understand consumer trends and identify new opportunities to grow the business.

Job Requirements:

  1. Bachelor's Degree in Marketing Management or any related course

  2. Strong communication and project management skills

  3. Ability to analyze data and make informed decisions

  4. Proficiency in digital marketing and social media

  5. Creative thinking and problem-solving abilities

  6. Excellent organizational and time management skills

  7. Ability to build relationships and motivate teams.

Job Types: Full-time, Permanent

Pay: From Php40,000.00 per month

Benefits:

  • Employee discount
  • Health insurance
  • On-site parking
  • Opportunities for promotion

Ability to commute/relocate:

  • Quezon City: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Senior High School (Preferred)

Work Location: In person

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