Marketing Performance Analyst

Application Deadline:
5 September 2025

Department:
Marketing

Location:
Philippines

Compensation:
₱45,000 - ₱55,000 / month

Description
About Magic
Magic is a leading modern outsourcing platform that connects SMBs to high-quality remote workers, from SDRs to virtual assistants and more. With roots in Silicon Valley, and backing from top venture capitalists, our workers are supercharged with a combination of the latest AI technology and training.

Background
Our company came out of Y Combinator in 2015. Since then we've grown to 1000+ remote workers, with strong venture-backing (including Sequoia Capital) and over $30M in funding to date. We are fully remote across Asia and US time zones.

• Check out Magic's Business Profile
• Know more about our Team via Magic's Careers Page

Why does this role exist?
Our marketing team has been crushing it - driving Magic's incredible growth through high-performing paid campaigns and data-driven marketing strategies. But with great success comes great opportunity We need a Marketing Performance Analyst who's passionate about performance marketing, loves optimizing campaigns for maximum ROI, and can scale our marketing operations to support explosive growth.

We're looking for someone with a strong performance marketing background who can bridge the gap between campaign strategy and operational excellence. If successful, this role would serve as the driving force behind our marketing team's growth initiatives, which have been instrumental in Magic's success.

The Impact you'll make

Get ready to drive performance marketing excellence
Here's how you'll make your mark:

Performance Campaign Operations

• Set up and optimize automated marketing campaigns that drive qualified leads and maximize conversion rates
• Manage lead-nurturing workflows and customer journey optimization to boost campaign performance
• Create seamless integrations between marketing channels to support multi-touch attribution and campaign scaling
• Collaborate with the marketing team to execute high-ROI automation strategies that accelerate growth

Campaign Analytics & Optimization

• Implement tracking systems that provide crystal-clear visibility into campaign performance and ROI
• Master campaign attribution to understand which channels and touchpoints drive the highest-value customers
• Use data enrichment tools to enhance lead scoring and improve campaign targeting effectiveness
• Quickly identify and resolve tracking issues to ensure accurate performance measurement across all campaigns

Performance Reporting & Insights

• Build performance dashboards that showcase campaign ROI, lead quality, and conversion metrics
• Support marketing specialists and managers with reliable data to optimize campaign performance
• Ensure marketing data flows seamlessly so the team can make fast decisions to scale winning campaigns

Cross-Channel Collaboration

• Partner closely with paid advertising, content, and sales teams to optimize the entire marketing funnel
• Execute marketing operations projects that support campaign launches and performance optimization
• Communicate campaign performance insights and recommend optimizations to drive better results

Measure of Success:
Here's how you'll know you're crushing it:

• Drive measurable improvements in campaign performance metrics like conversion rates, lead quality scores, and customer acquisition costs
• Support the marketing team in achieving ambitious growth targets through optimized automation and attribution systems
• Become the go-to expert for campaign operations who enables marketing specialists to scale winning campaigns faster
• Execute campaign setups and optimizations with speed and precision, ensuring no performance marketing opportunities are missed
• Build marketing systems so effective that they consistently deliver high-quality leads and support accelerated revenue growth

Required Exeperience
What We're Looking For (The Must-Haves)

• Bachelor's degree in Marketing, Business, IT, Data Science, or related fields
• 2-4 years of hands-on experience in marketing automation and/or web analytics with these powerhouse tools:
• Hands-on experience with marketing automation and analytics tools, including:
• HubSpot
  for campaign management and lead nurturing
• Google Analytics
  and campaign tracking for performance measurement
• Marketing automation platforms for workflow optimization
• Strong understanding of marketing funnel optimization, conversion tracking, and campaign attribution
• Experience with lead scoring, segmentation, and campaign performance optimization
• Excellent analytical skills with the ability to translate data into actionable marketing insights
• Outstanding communication and collaboration skills for working with cross-functional marketing teams

WFH Set-Up:

• Computer with at least 16 GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor, and up
• Internet speed of at least 40MBPS
• Headset with an extended mic that has noise cancellation and a webcam
• Back-up computer and internet connection
• Quiet, dedicated workspace at home

Bonus Points For:

• Paid advertising experience
  across Google Ads, Facebook Ads, LinkedIn Ads, or other performance marketing channels
• Growth marketing background
  with experience in A/B testing, conversion optimization, and funnel analysis
• Experience with
  Clearbit
  and
  Looker Studio
  (you're already speaking our language)
• Zapier
  automation wizardry
• Basic SQL or data engineering knowledge that makes you a data superhero
• Previous experience in high-growth startup environments where speed and adaptability are everything
• Background working with marketing teams in SaaS or outsourcing industries

Your superpowers are...

• Technical precision
• You build systems that work flawlessly, every single time
• Lightning-fast execution
• Speed is your secret weapon, and you deliver results at the pace of growth
• Problem-solving genius
• You don't just identify technical issues, you create elegant solutions that prevent them from happening again
• Data detective skills
• You can spot data inconsistencies from a mile away and fix them before anyone else notices
• Collaboration champion
• You make technical concepts accessible to marketing teams and turn complex requirements into seamless execution
• Growth mindset
• You're always learning new tools and techniques to stay ahead of the marketing technology curve

You should apply if...

• You get genuinely excited about marketing technology and automation (seriously, you geek out over a perfectly executed workflow)
• You love being the technical backbone that enables marketing teams to achieve ambitious growth goals
• You thrive in fast-paced environments where your technical skills directly impact business results
• You're a natural problem-solver who sees technical challenges as exciting puzzles to crack
• You want to be part of a team that's scaling marketing operations for a company backed by Sequoia Capital
• You'd love our team culture - we're wonderfully geeky/nerdy about growth and have a blast with virtual team building through gaming
• You're excited about working with a globally distributed team across Asia and the US time zones

Benefits, Work Schedule, and Compensation
What to expect...

• Schedule:
• Standard hours: 7 AM - 4 PM Philippine time
• Flexibility is required for cross-timezone collaboration with the US marketing team
• Start Date: ASAP preferred
• Compensation & Benefits:
• Salary: ₱45,000 - ₱55,000 monthly (based on experience level)
• Benefits: Full access to marketing technology stack, professional development opportunities, and all necessary tools provided
• Growth: Leadership development opportunities with potential to scale into Marketing Operations Manager role as the team grows

Ready to join our team?We're looking for someone who can help us scale our marketing operations capabilities while maintaining the data accuracy and technical excellence that powers Magic's growth. This is a crucial role for Magic's continued expansion as we meet increasing demand from our marketing team.

Apply now and let's build some incredible marketing systems together