
Senior Brand and Communications Officer
3 days ago
Key Responsibilities
Content Creation
- Develop and implement quarterly marketing strategies aligned with company goals.
- Spearhead brand campaigns, campaigns, launches, activations, and events and ensure brand voice in consistent among platforms
- Source and propose strategic brand collaborations that are on-brand and mutually beneficial.
- Create proposals and lead execution of co-branded campaigns.
- Collaborate with the Multimedia Artist to develop and maintain a strategic social media content calendar aligned with brand campaigns and goals
- Develop and maintain a comprehensive Customer Service FAQ document, ensuring tone, language, and content reflect the brand identity.
- Continuously research beauty and lifestyle trends, identifying relevant topics for audience engagement.
- Conduct in-depth analysis of local and international social media content to identify best practices, emerging formats, and content strategies.
Communication & Coordination
- Maintain close coordination with all branches to ensure consistent branding and messaging across customer-facing communications and staff spiels
- Support branch officers in handling customer concerns professionally, ensuring all client interactions reflect the studio's service standards and tone of voice.
Public Relations and Marketing
- Develop and Execute Monthly Promotions: Strategically plan and create compelling monthly promotional campaigns to highlight key services and treatments, driving engagement and increasing client bookings.
- Engage with Key Opinion Leaders (KOLs): Identify, reach out to, and collaborate with influential KOLs for content creation, strategic partnerships, and brand amplification across digital platforms.
- Write and edit a variety of content, including press releases, blogs, marketing copy, social media posts, and internal communication materials.
- Pitch brand stories and treatments to online publishers and media outlets (e.g., , ).
- Craft PR briefs and press kits; coordinate media features or editorials.
Qualifications
- Bachelor's College Degree in Marketing, Public Relations and Advertising or another related field
- Must possess 2-3 proven years of experience in the same field.
- Preferably from the beauty service/lifestyle/fashion industry
- Digital savvy
- Excellent communication, both verbal and written.
- Willing to rotate in_ 37 Maryland Street cor D. A. Egea Street, Pinagkaisahan, Cubao_
Job Type: Full-time
Pay: Php30, Php40,000.00 per month
Work Location: In person
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