Funnel & Lifecycle Marketing Specialist

2 weeks ago


Work from Home, Philippines My Virtual Mate Full time ₱600,000 - ₱1,200,000 per year

Job Title: Funnel & Lifecycle Marketing Specialist

Full Time | Remote | 9AM - 5PM Mon-Fri Queensland Time

Key Responsibilities

  • Build, launch & optimise book funnels (landing pages, checkout, thank-you, tracking)
  • Implement post-purchase workflows (Free 90-Day Growth Plan booking flow)
  • Manage lifecycle marketing (email/SMS nurture, lead scoring, podcast integration)
  • Run paid media across Meta, Google, YouTube & LinkedIn
  • Conduct A/B tests, CRO experiments & ad optimisation cycles
  • Manage GoHighLevel CRM sequences, pipelines & sales tracking
  • Produce creative briefs for ad videos/copy & repurpose podcasts/events
  • Deliver KPI dashboards, insights & maintain SOPs

Requirements

  • 4+ years in direct response digital marketing (funnels, paid media, CRO)
  • Proven CRM/funnel automation (GoHighLevel, HubSpot)
  • Experience managing $10k+/month ad budgets
  • Strong analytics & reporting (GA4, UTMs, attribution)
  • Lifecycle marketing expertise (email/SMS)

Job Type: Full-time

Benefits:

  • Work from home

Work Location: Remote



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