Ad Operations Specialist

4 days ago

Taguig, National Capital Region, Philippines AnyMind Group Full time ₱1,200,000 - ₱3,600,000 per year
We are seeking a Programmatic Ad Operations Specialistto drive advertising strategies, manage campaigns, and deliver data-driven insights. The role includes setting KPIs, optimizing media plans, managing budgets, proof-checking materials, and tracking performance metrics. Ideal candidates are proactive, detail-oriented, and team players who stay updated on media trends and best practices.
What You'll Do
  • Undergo training and work side by side with Vietnam Ops
  • Will be responsible for determining KPIs in media plans
  • Develop advertising strategies and campaigns with the Strategic Planning team to most effectively reach the desired audience and objectives
  • Proof check advertising material/s and copy/ies before launching campaigns.
  • Coordinate and oversee the development and launch of campaigns.
  • Be on top to ensure the most cost-effective deal structures.
  • Recommend optimization strategies if needed.
  • Manage budgets and monitor campaigns costs and ROI metrics.
  • Track and present campaign data such as views, click-throughs rates, engagements, and customer conversion rates through Data Studio Report.
  • Build and maintain a network of platforms and PICs
  • Continuously monitor and research on audience and media trends, best practices, and new technologies.
  • Be able to provide sound insights and effective data storytelling
  • Work side by side with the Department Head or Senior Strategic Planning Executive for campaigns and BAUs
  • Conduct market research and analyze demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.
  • Be a proactive part of the team but must be a great team player as well.
Who You Are
  • Bachelor's degree in Marketing, Advertising, Communications, or related field.
  • At least 1–2 years of relevant experience in media planning, advertising, or digital marketing.
  • Strong analytical skills with experience in campaign tracking, reporting, and data storytelling (e.g., Google Data Studio).
  • Excellent communication, collaboration, and organizational skills; able to work effectively with cross-functional teams and stakeholders.
Why You'll Love It
  • Competitive Salary
  • Performance Review (2 times per year)
  • Performance Bonus (1 time per year from 0.5-month to 3-month salary amount) applied after probation
  • Annual Paid Leave (15 days)
  • HMO (200K Gold Package)
  • Quarterly, Annual MVP Awards
  • Macbook will be provided
  • Monthly, Quarterly, and Annual local awards
  • Annual Global Awards (Can win up to 2,000 USD)
  • All-Hands All Accomodation and Travel Expenses Paid Trip to Once A Year to another country
  • Work in professional and dynamic environment
  • Good chance to explore new trends in a digital market
  • Opportunity to learn most advanced advertising technology platforms

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